SOURCE: DigSound, Inc.

February 21, 2006 09:30 ET

DIGSOUND Turns Up the Volume on Music Detection Software With Improved Watermarking Technology From Nielsen Media Research

SANTA MONICA, CA -- (MARKET WIRE) -- February 21, 2006 --DIGSOUND, Inc. ("DIGSOUND") (OTC: DGSU) announced today the successful integration of Nielsen Media Research's enhanced music watermarking software into DIGSOUND's revolutionary VR24/7 music performance verification platform. The new software provides a more robust encoding without affecting the audio quality of the music, thereby sharpening the detectability of the music once broadcast. This is the latest in a series of enhancements driven by DIGSOUND to further automate the tracking and reporting of music aired on television.

DIGSOUND President and founder Paul Martin stated, "We wanted to improve the performance of the watermark under even the most stressful of conditions, to make it even more bulletproof. Moving this technology forward with a company like Nielsen Media Research really means a lot to the businesses that stand to gain from the DIGSOUND platform."

Nielsen Media Research Verification Services Product Manager Jim Rathburn commented, "We are very pleased with the ability to upgrade our detection software and ultimately provide DIGSOUND and its clients a better product. DIGSOUND has been a great to work with; its leadership in production music distribution and performance royalty collection is constantly challenging Nielsen Verification Services to expand its offering and find new, more powerful, solutions."


Using Nielsen Media Research's Music detection software, DIGSOUND Inc. has created web-based platform (VR24/7) that allows music providers, broadcasters and advertisers an online interface, which enables more efficient methods for distributing and monitoring content usage. VR24/7 allows users to access their content. It also provides broadcasters who use DIGSOUND's watermarked content the ability to automate and manage the process of licensing music.

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