SOURCE: TeleTech Holdings

September 17, 2008 09:15 ET

Direct Alliance Signs Agreement With a Leading Broadband Communications Provider

Award-Winning Sales Performance Leads to Multiyear Business Agreement

TEMPE, AZ--(Marketwire - September 17, 2008) - Direct Alliance, a wholly owned subsidiary of TeleTech Holdings, Inc. (NASDAQ: TTEC) and a leading business process outsourcing provider of inside sales and marketing solutions, today announced it has signed a multiyear agreement with a major broadband communications company to provide outsourced inside sales.

Under the terms of the agreement, Direct Alliance will provide business-to-consumer account management services that include account acquisition, up-sell, cross-sell and account retention. All services will be provided by a Direct Alliance inside sales team focused on inbound and outbound sales of the client's full suite of products and services to business prospects and customers.

The Direct Alliance business model of integrating robust analytics, electronic direct marketing, and inside sales capabilities make the company an ideal partner for this Fortune 500 provider. "We're excited to be part of building lasting and profitable relationships with customers," said Judi Hand, president and general manager of Direct Alliance. "The client's selection of Direct Alliance demonstrates their confidence in our ability to ramp up quickly and deliver sales results."


Direct Alliance offers sales and marketing outsourcing solutions for its clients across a variety of countries and industries including servers and hardware, retail, healthcare, software, electronics, and telecommunications. Utilizing state-of-the art technology and best practices, Direct Alliance provides integrated solutions such as inside sales, direct marketing, analytics, e-commerce, and order management, including one of its proprietary products, Verifraud, a leading fraud management solution. These solutions enable highly-recognized brands to extend their market coverage in small, mid-size, and enterprise segments while accelerating sales with some of the best revenue-to-expense ratios in the business process outsourcing (BPO) industry. Founded in 1993, Direct Alliance is headquartered in Tempe, Arizona and employs more than 750 people. It is a wholly-owned subsidiary of TeleTech Holdings, Inc. (NASDAQ: TTEC), a top 100 global outsourcing provider recognized by the International Association of Outsourcing Professionals (IAOP). For additional information, visit or call 800.656.5827.


TeleTech is one of the largest and most geographically diverse global providers of business process outsourcing solutions. We have a 26-year history of designing, implementing, and managing critical business processes for Global 1000 companies to help them improve their customers' experience, expand their strategic capabilities, and increase their operating efficiencies. By delivering a high-quality customer experience through the effective integration of customer-facing front-office processes with internal back-office processes, we enable our clients to better serve, grow, and retain their customer base. We use Six Sigma-based quality methods continually to design, implement, and enhance the business processes we deliver to our clients and we also apply this methodology to our own internal operations. We have developed deep domain expertise and support approximately 250 business process outsourcing programs serving 100 global clients in the automotive, communications and media, financial services, government, healthcare, retail, technology and travel and leisure industries. Our integrated global solutions are provided by more than 50,000 employees utilizing 39,000 workstations across 89 delivery centers in 17 countries.


Statements in this press release that relate to future results and events (including statements about future financial and operating performance) are forward-looking statements based on TeleTech's current expectations. Actual results and events in future periods could differ materially from those projected in these forward-looking statements because of a number of risks and uncertainties including: general economic, business and industry conditions; the loss of business or lower volumes from significant clients; delivery center utilization and labor rates; the pace at which we are able to ramp new business; the effect of TeleTech's failure to timely file all of its required reports under the Securities and Exchange Act of 1934 and its restatement of previously issued financial statements, including shareholder litigation and action by the SEC and/or other governmental agencies; negative tax or other implications for TeleTech resulting from any accounting adjustments or other factors; unexpected regulatory changes, tax laws, and data privacy measures; data privacy issues; our ability to accurately predict geographic revenue mix and seasonal sales trends; information technology and/or delivery center interruptions; issues or matters that may arise from governmental and/or administrative agency investigations; our ability to successfully remediate identified internal control deficiencies; litigation and governmental investigations or proceedings arising out of or related to accounting and financial reporting matters; fluctuations in foreign currency exchange rates along with our ability to effectively hedge exposure to changes in foreign currency exchange and/or interest rates; the ability to attract, retain and motivate key personnel; and political instability, the effect of armed hostilities, terrorism and natural disasters. A detailed discussion of these and other factors that could affect our results is included in TeleTech's SEC filings, including our Annual Report on Form 10-K for the year ended December 31, 2007.

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