SOURCE: MarketLive, Inc.

MarketLive, Inc.

February 10, 2015 08:15 ET

Distinctive Apparel Brands Move to Modernize E-Commerce Technology on MarketLive's eCommerce Platform

Catalog Retailer Brands Chadwicks, Territory Ahead, and Metrostyle Move to Responsive Design

PETALUMA, CA--(Marketwired - Feb 10, 2015) - MarketLive, the leading e-commerce platform technology delivering Total Commerce for fast-growing retailers, announced today that Distinctive Apparel has selected MarketLive as its new e-commerce technology platform to support its online and multi-channel retail operations. Privately-held Distinctive Apparel is the parent company for catalog retailers Chadwicks of Boston, Territory Ahead and Metrostyle, and all three brands will be joining the move.

"As our retail brands continue to grow, we realize that we need more current commerce technology in order to fuel our expansion," said Kathleen Craig, Chief Operating Officer of Distinctive Apparel. "We chose MarketLive for their experience with other apparel companies and catalogers as well as their SaaS business model, which works well with our businesses. There is good synergy between our companies."

Distinctive Apparel will deploy MarketLive's full commerce suite, including a new Support Call Center module. MarketLive develops and maintains a scalable, non-proprietary SaaS ecommerce platform architecture that allows new technology and features to be implemented quickly and affordably as retailers expand.

"We were able to deliver the right combination of features, scalable cost structure, and future technology development that they can leverage," said Ken Burke, founder and CEO of MarketLive, Inc. "We are looking forward to working with Distinctive Apparel as true partners."

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About MarketLive
Since 1995, MarketLive, Inc., has been the leading provider of e-commerce technology and services that help fast-growing companies successfully sell goods and services online. Designed to meet the unique requirements of catalogers, retailers, direct marketers, and manufacturers, the extensible MarketLive® Customer Driven Commerce technology and services solution integrates commerce across all channels, enabling merchants to enhance their customers' experience online while dramatically improving acquisition, conversion, and retention rates.

The MarketLive platform is the most retail-targeted, fully featured, customizable Total Commerce solution on the market today. MarketLive powers many successful retail e-commerce sites, including Armani Exchange, Party City, Perricone MD, Sport Chalet, Sundance, Helzberg Diamonds, John Deere, Title Nine, Intermix and others.

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Contact Information

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