LOS ANGELES, CA--(Marketwired - Aug 19, 2014) - Radio is at a turning point. In the US, 96% of the population over 12 listens to radio, yet statistics show the overwhelming majority are dissatisfied with the medium. FM stations feature endless commercials and repetitive playlists, digital platforms limit discovery with algorithmic playlists that aren't true radio, and satellite radio is too expensive for most consumers. Today a new future unfolds with DASH (www.dashradio.com), a revolutionary new digital radio platform that features the world's top DJ's, zero commercials, easy navigation, and accessibility from your favorite devices. The best part -- it's all free!
DASH was created by some of the most influential people in music, entertainment, technology and media. Led by renowned radio and TV personality DJ Skee, and including industry titans like L.A. Reid (CEO Epic Records), Matt Michelsen (CEO & Founder of Backplane), Michael Lazerow (Salesforce), Adrian Peterson (RB Minnesota Vikings), Peter Ferraro (East Village Radio), Thuy-An Julien (15 year Apple/iTunes veteran) and more, this unparalleled team has combined its expertise to present a game-changing moment in how radio is broadcast and consumed across the world.
"From my start on radio when I was 16 years old to being on the biggest station in the country, I have always been passionate about the magic and opportunities radio can bring. However, I also know and have witnessed first-hand where it falls short," says DJ Skee. "It's a fact that today's radio options leave listeners wanting more. With DASH we are creating a new form of digital radio that brings the most in variety, style, talent and simplicity, and made accessible to everyone, everywhere for free."
Launching today, DASH features 50 originally programmed live channels curated by some of the most well-known DJ's, radio personalities, and programmers in the world. In addition to traditional popular radio formats, DASH will focus on under-served segments largely ignored by FM radio, including EDM, Latin, Teen Pop, Indie Rock, Underground Hip Hop, Reggae and more, with new stations being added weekly.
Top DJ's joining DASH include industry legend Peter Ferraro, General Manager and Head of Programming for East Village Radio, Caroline D'Amore, a world renowned EDM DJ, Julio G, one of the top influential Hip Hop DJ's credited with the rise of rap as part of KDAY radio, and many more. DASH has also brought on station partners including XXL Magazine, Tech N9ne, VP Records, Record Store Day, and Paradise City (the online Guns N' Roses community), among numerous others to help program DASH channels.
"Radio has always been the biggest avenue for music discovery," says L.A. Reid. "DASH provides an innovative platform for artists while offering listeners the variety they want, without limitations."
Available on all iOS and Android devices with a user-friendly design, DASH is also accessible on the web, with plans to expand the platform in future years. With a state-of-the-art backend system efficiently powered through DASH's fully automated studio facilities in Hollywood, a simple-to-use ecosystem, some of the world's most experienced and passionate DJ's, and zero commercials, DASH will become the leading radio broadcaster for the digital era.
To learn more about DASH and to download the free app today, please visit www.dashradio.com or connect on Facebook (www.facebook.com/dashradio) and Twitter (@dash_radio).