COLOGNE, GERMANY--(Marketwire - Jun 20, 2011) - After the successful Paris event in France, the dmexco Satellite series is celebrating its second international premiere this year on June 28th, 2011, this time round in Switzerland. From 5 pm on the leading international expo and conference for digital business will be presenting a preview of the dmexco 2011 together with the Interactive Advertising Bureau (IAB Switzerland) and with the support of United Internet Media & GMX.ch in the Hall of the famous Metropol Restaurant located in Zurich. The dmexco will be welcoming leading representatives of the Swiss digital business and renowned speakers, such as Boris Jacklowsky, Director Online at Axa Winterthur, Roger Calisi, Advertising Manager of BMW Switzerland, and Robert Bosch, Senior Vice President Business Development EMEA Groupon. A further highlight of the evening will be the podium discussion with Matthias Ehrlich, Executive Board member of United Internet Media, and Yvan Piccinno, Managing Partner of Plan.net, which will take place after the lectures. All further information on the first dmexco event in Switzerland can be found at www.dmexco.de/Satellite_Zuerich.
Frank Schneider, dmexco Director Marketing, Sales & Operations dmexco: "In addition to Zurich we also organised Satellites in London, Vienna and Paris this year -- these events enable us to reach important companies and decision-makers in the central market, which will contribute to the further growth of the branch and thus also to that of the dmexco. The focus of the Zurich Satellite lies on topicality and quality, two important requirements, which guarantee that the event provides the necessary depth of information and attractiveness. Together with the main sponsor United Internet Media and high-class speakers the event is to combine the relaxed nature of an informative evening event with a strong networking element."
Matthias Ehrlich, Executive Board member of United Internet Media AG: "However different the European media markets may be regarding their structure and the maturity level of online advertising, the same key issues and challenges relating to digital marketing and digital advertising occupy us all -- whether we are advertising companies, agencies or media marketers. The dmexco and its events have become an important platform for the exchange about such issues; they are transnational and provide momentum. As such the Satellites are of essential significance for the vast German-speaking Internet zone in Europe, and Switzerland, where we are strongly committing ourselves with GMX, is an excellent location for the substantial promotion of networking and the exchange within the digital industry in Europe. I am very much looking forward to the impulses that we will gain from the dmexco Satellite event in Zurich, which we will in turn convey to the Swiss market and beyond into the pan-European marketing and media industry."
All further information on the dmexco 2011 (September 21st & 22nd, in Cologne) and the Satellite events as well as photos, videos and statements on the dmexco 2010 are posted at www.dmexco.com, www.facebook.com/dmexco, http://twitter.com/dmexco and www.youtube.com/dmexcovideo