December 07, 2010 14:24 ET

DMiNTERACTIVE Announces "Bethlehem the Beginning" iPad Interactive Christmas Book

GREEN BAY, WI--(Marketwire - December 7, 2010) - DMiNTERACTIVE, an original creative powerhouse, announced today that "Bethlehem the Beginning," an interactive iPad Christmas book, is now available for purchase in the Apple iTunes app store.

The iPad is the most desired Christmas present among kids this year, according to research released by Nielsen with 31% of children 6 to 12 saying they wanted to find one of Apple's blockbuster tablets under the tree. So Santa and his elves will be working overtime to crank out iPads for this upcoming holiday. But getting an iPad for your child is just the beginning. It's the apps you purchase and download into the iPad that make each iPad unique and special.

Bethlehem the Beginning is the story of the birth of Jesus but as told by the animals. It's a light-hearted account of Christmas in Bethlehem which features a cast of characters including Mr. Mouse, the Ewe, the Lamb, Grandpa Sheep, the Ram, Bettima, Lily & Jasmina the camels, to name a few. DMiNTERACTIVE partnered with a musician and author in St. Petersburg, Florida, Alan Armstrong, to take his original Christmas songs and illustrations and bring them to life in this iPad app.

"My mother, Margo Armstrong, loved to write music and every holiday season she would create a Christmas song for our family," said Alan Armstrong, co-author with his mother of Bethlehem the Beginning. "We developed an audio book from the material and a musical stage production. Mom passed in 2007 but the musical treasures she created live on."

As one of the most often told stories of the Bible, Bethlehem the Beginning entertains children and adults alike with witty dialogue, wonderful illustrations and many original songs accompanied by traditional Christmas carols whose lyrics support the dialogue of the real Christmas story. "I want to go yell it on the mountain!" cheers David Troup, CEO of DMiNTERACTIVE, the app developer. "This is one of the only musical and storybook based iPad apps available on the market with traditional wholesome family values."

Bethlehem the Beginning iPad app is available to purchase now for $8.99 in the iTunes store. For more information about the Bethlehem the Beginning iPad App, characters in the story, to download ringtones, screensaver wallpapers, or preview the amazing music found in the story, visit

DMiNTERACTIVE is an interactive agency created in 1994, which has been responsible for many of the innovative breakthroughs of the internet age. Founded by David C. Troup, DMiNTERACTIVE has created breakthrough solutions for customers like Sun Microsystems, Eastbay/Footlocker, The Green Bay Packers, Good Humor/Breyers, Thrivent Financial for Lutherans and hundreds of other clients. DMiNTERACTIVE is based in Green Bay, Wisconsin in the shadow of Lambeau Field.

Contact Information

  • Contact:
    Bethlehem the Beginning PR
    Direct: 920-436-0888
    E-mail: Email Contact