SOURCE: DNA Brands, Inc.

DNA Brands, Inc.

January 15, 2014 08:30 ET

DNA Brands Announces Texas Expansion With Premier Distributor

Kimball Distributing Agreement Covers 25 Counties Surroundng the Dallas Area

BOCA RATON, FL--(Marketwired - Jan 15, 2014) - DNA Brands, Inc. (OTCQB: DNAX) makers of DNA Energy Drink, the winner of the 2010 and 2012 "World's Best Tasting Energy Drink" title and DNA energy coffee announced that Kimball Distributing Inc., based out of Grand Prairie, Texas has agreed to distribute the Company's full line of energy drinks and coffee drinks to retailers in the Dallas, Texas and surrounding areas.

"We couldn't be more excited than to be able to announce the addition of Kimball Distributing to our rapidly expanding portfolio of quality distributors. Kimball affords us the opportunity for major growth in a market that is crucial for our success. Texas is among the top three states in convenience store sales," said Eric Fowler, Vice President of Sales and Marketing for DNA. "Due to Kimball's excellent relationships we were able to secure placement for our energy and coffee drinks at 108 Quik Trip ("QT") convenience stores in their service area. QT is among the nation's leaders in energy drink sales," concluded Fowler.

Kimball Smith, President of Kimball Distributing, Inc., said, "We are extremely excited to have added DNA's products to our portfolio and look forward to offering their award winning drinks to our extensive network of retailers." 

About DNA Brands, Inc.

DNA BRANDS, make DNA Energy Drink®, the 2010 and 2012 winner of the best-tasting energy drink at the World Beverage Competition for its Citrus Flavor. DNA Energy Drink® is a proprietary blend of quality ingredients in several delicious flavors. DNA is a proud sponsor of many action sport teams consisting of top athletes from Motocross, Surf, Wakeboard and Skateboard, and has received tremendous TV and media coverage. "Awarded the World's Best Tasting Energy Drink 2010 & 2012 respectively at the World Beverage Competition"

Forward-Looking Statements

Except for statements of historical fact, the matters discussed in this press release are forward-looking. "Forward-looking statements" describe future expectations, plans, results, or strategies and are generally preceded by words such as "future," "plan" or "planned," "expects" or "projected." These forward-looking statements reflect numerous assumptions and involve a variety of risks and uncertainties, many of which are beyond the company's control that may cause actual results to differ materially from stated expectations. Some of the factors that could cause actual results to differ materially from the forward looking statements contained herein include (i) the Company's ability to generate significant revenues from its new product line, (ii) the Company's ability to obtain adequate financing to achieve its business plan (iii) a decision by the Company's distributors to carry the Company's products (iv) acceptance by consumers of the Company new flavors and branding (v) launching of three new coffee drinks and re-ordering the new rebranded five energy drink flavors, and (vi) and other factors without limitation which are detailed in documents we file from time to time with the Securities and Exchange Commission, which are available at SEC.gov.