December 05, 2006 07:30 ET to Launch Internet-Based Medical Appointment Service in New York

Online Service Will Help New York-Area Physicians Increase Patient Satisfaction, Build Their Practice; Industry Veteran John Bader to Lead New York Office

NEW YORK, NY -- (MARKET WIRE) -- December 5, 2006 -- -- an online service that enables physicians to offer a fast, convenient and secure way for consumers to schedule medical appointments -- today announced it will launch the service in the New York area and named an experienced business development executive to spearhead the enrollment of physicians and medical practices.

Developed with the help of Internet savvy physicians, simplifies the process of scheduling medical appointments for doctors and the patients they serve. After a successful test in Los Angeles, the San Francisco Bay Area and Philadelphia, is ready to expand into more of the country's biggest markets and is seeking area physicians to offer the service to patients. Separately, the company today announced it is expanding into Boston.

" gives physicians a no-cost, easy-to-use tool that improves service to their patients overnight," said Tommy McGloin, CEO of and former head of MapQuest and Moviefone, and a top executive at AOL CityGuide. "By offering online appointment scheduling, physician offices free up resources for more productive tasks while enhancing the way doctors and patients communicate." offers appointment times with all kinds of doctors, from general practitioners to specialists. Consumers who use can receive email appointment reminders, plus download and fill out pre-appointment paperwork from the comfort of their homes. They also can learn more about their physician and other local doctors by reviewing detailed physician profiles posted on the website.

Leading's growth in the New York market is John Bader. Before joining the company, Bader spent three years in business development and strategy at Alfa Wassermann, a leading medical technology company serving the U.S. physician office market. Earlier, he co-founded IntelliSpace, a successful telecom start-up, establishing it as market leader in New York and London. Bader also has advised large corporations on integrating new technology, most recently Land Securities Group PLC, the UK's largest real estate company, in its successful effort to add residential broadband technology and services to its mix of real estate-related businesses. Bader began his career covering legislative and regulatory developments affecting physicians for Reed Elsevier's International Medical News Group, subsequently covering international financial and commodity markets for The Wall Street Journal.

Physicians who wish to offer appointments via can reach Bader at 212-731-0819 or The Manhattan office of is located in midtown at 575 Lexington Avenue, at 51st Street.

About ( provides consumers and the physicians who provide their medical care with a convenient, fast and secure way to offer and book medical appointments online. is HIPAA compliant and provides the highest standards in privacy and security. Based in Santa Monica, Calif., the privately held company has secured Series A investment from Spark Capital. The company recently completed market testing in Los Angeles, the San Francisco Bay Area and Philadelphia and is expanding into Boston and New York.

Contact Information

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    Edge Communications, Inc.
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