Domaine Chandon Drives Wine Sales by Retargeting Existing Customers With SnippAlerts, the New Mobile Alerts Solution from Snipp


WASHINGTON, DISTRICT OF COLUMBIA--(Marketwired - Jan. 30, 2014) - Snipp Interactive Inc., an international provider of mobile marketing solutions listed on the TSX Venture Exchange (TSX VENTURE:SPN), announced today that it has partnered with Domaine Chandon, a leading winery, to deliver promotional holiday messages to their customers through SnippAlerts, Snipp's newly launched text alerts solution.

SnippAlerts is a part of Snipp's Mobilize Me platform and provides clients with a highly targeted way to interact with consumers who opt-in to receive promotional offers. SnippAlerts is a feature rich mobile alerts solution, and allows for the delivery of multiple kinds of messages including plain text via SMS, links to mobile microsites, and rich media (audio, video and images) through MMS. Additionally, SnippAlerts Social Messaging allows for targeted messages to be delivered to customers through social media channels as well. Alerts are automated, and messages can be scheduled for weeks in advance for various promotions, such as holidays and events.

SnippAlerts is part of Snipp's expanding set of mobile promotion solutions that includes SnippWin (mobile contests and sweepstakes), SnippCheck (mobile receipt processing) and SnippLoyalty (loyalty and rewards).

According to Atul Sabharwal, CEO of Snipp, "Snipp Alerts was created because we had clients who were utilizing our various solutions and collecting great consumer data. They kept telling us they wanted to retarget to those customers in an effective manner. Well, now they can.

We are thrilled to continue our relationship with Domaine Chandon, and see their utilization of SnippAlerts as a real validation of the solution."

About Domaine Chandon

In 1973, Domaine Chandon became the first French-owned sparkling wine venture in the United States. The famous Champagne producer Moët & Chandon and acclaimed cognac maker Hennessy combined forces with the mission of producing world-class sparkling wine in Napa Valley. They identified prime vineyard sites at Mt. Veeder, in Carneros and Yountville, the location Domaine Chandon now calls home.

Chandon's first sparkling wine was released in 1976. In 1977, the Visitor Center opened along with Domaine Chandon's restaurant, now called étoile, introducing fine dining to the Napa Valley.

True to its pioneering spirit, Domaine Chandon was the first winery to introduce smaller containers to preserve delicate grapes during harvest and to use Pinot Meunier in its sparkling wines. Domaine Chandon also introduced the popular Blanc de Noirs style to American consumers. In addition to producing world-class sparkling wines, Domaine Chandon also produces a portfolio of still wines from the classic champagne varietals: Chardonnay, Pinot Noir and Pinot Meunier.

About Snipp Interactive Inc.

Snipp Interactive Inc. (www.snipp.com) builds mobile solutions for brands to engage and interact with their customers. Snipp provides print publishers, advertising agencies and corporate/consumer brands, including Fortune 500 companies, with four main solution sets:

- Mobile Promotions and Loyalty Programs: A full range of turnkey mobile promotion solutions from text to win and sample programs all the way to sophisticated and full fledged loyalty programs.

- Shopper Marketing & Receipt Processing: Snipp's unique SnippCheck mobile receipt processing solution allows brands to execute any kinds of purchase related Shopper Marketing programs they wish to - without needing to coordinate with retailers, or requiring consumers to download an app.

- Mobile Sites and Apps: Snipp's SiteBuilder solution allows the company to create and deploy new mobile sites easily and at scale.

- Augmented Reality: Snipp produces cutting edge augmented reality campaigns for some of the leading brands around the world.

Snipp generates revenue by designing, constructing, implementing and managing these mobile solutions for its customers. Snipp is headquartered in Washington, D.C. with international operations in Canada, Mexico and India.

Cautionary Note Regarding Forward-Looking Statements

This press release contains forward-looking statements that involve risks and uncertainties, which may cause actual results to differ materially from the statements made. When used in this document, the words "may", "would", "could", "will", "intend", "plan", "anticipate", "believe", "estimate", "expect" and similar expressions are intended to identify forward-looking statements. Such statements reflect our current views with respect to future events and are subject to such risks and uncertainties. Many factors could cause our actual results to differ materially from the statements made, including those factors discussed in filings made by us with the Canadian securities regulatory authorities. Should one or more of these risks and uncertainties, such as changes in demand for and prices for the products of the company or the materials required to produce those products, labour relations problems, currency and interest rate fluctuations, increased competition and general economic and market factors, occur or should assumptions underlying the forward looking statements prove incorrect, actual results may vary materially from those described herein as intended, planned, anticipated, or expected. We do not intend and do not assume any obligation to update these forward-looking statements, except as required by law. The reader is cautioned not to put undue reliance on such forward- looking statements.

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

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Contact Information:

Snipp Interactive Inc. - Press Enquiries
Atul Sabharwal
CEO
415-595-7151
atul@snipp.com

Snipp Middle East
Aya Kabbara
Managing Director, Middle East
+965.22273769
mena@snipp.com

Snipp Interactive Inc. - Investor Relations
Jaisun Garcha
CFO
1-888-99-SNIPP
jaisun@snipp.com

Snipp Interactive Inc. - Investor Relations
Anthony Durkacz
Director
1-416-720-4360
investors@snipp.com