Dominic Gagnon and Philippe R. Bertrand Will Introduce the Store of the Future at eCommerce-Quebec

Human Equation Will Present How to Hack Sales in a Retail Business Environment


MONTRÉAL, QUÉBEC--(Marketwired - Sept. 23, 2014) -

Editors Note: There is an image associated with this press release

Dominic Gagnon, Vice-President, Chief Business Development Officer, and Philippe R. Bertrand, Vice-President, Chief Growth Officer will join forces on October 2nd to present innovative technologies to available to Quebec's merchants. Well-known speakers in Québec's digital industry, they will share their expertise and showcase technologies which are part of the store of the future at the eCommerce-Québec event.

The conference's objective is to help merchants attending at the Palais des Congrès de Montréal to better understand possibilities they have to stand out by creating more connected shops and consolidating their marketing efforts on the web and in stores. Both speakers will also demonstrate the impact of collecting data and customizing the shopping experience on sales, operating costs and customer satisfaction.

"I often give conferences aiming to push Quebec companies to innovate and use technologies to differentiate themselves in a competitive global market. Philippe specializes in short-range tactics which can generate results quickly to enable our customers to continue to move forward. We have wanted to do something together for a while to demonstrate how innovation can be a source of revenues and significant profitability. eCommerce-Québec became the perfect opportunity to get on stage together", said Dominic Gagnon.

Human Equation invites all participants to visit its booth for advice on digital strategies and to learn about the implementation of the technologies presented at the conference.

About Human Equation

We are an agency that embodies the new digital era, offering a broad range of services from traditional advertising to pure interactive concepts. We tell stories online and offline, focusing on the constant interaction between strategy and technology. We create engaging environments that connect consumers with brands worldwide.

Now, with almost 100 experts on board, Human Equation improves the business effectiveness of more than 400 medium and large companies in 9 countries. With an investment of $2 million in scientific research and experimental development, the agency stands out in several technology sectors, including personalized communication, lead generation and optimization, artificial intelligence, cyber investigation, "Store of the Future", mobile technologies, gamification and as an international leader in value creation using Big Data.

Linkedin profiles :

Dominic Gagnon: https://www.linkedin.com/in/dominicgagnon/en

Philippe R. Bertrand: https://www.linkedin.com/in/philipperbertrand/fr

Human Equation's website: http://www.humanequation.co/

eCommerce-Québec's website: http://ecommerce-quebec.org/

To view the image associated with this press release, please visit the following link: http://media3.marketwire.com/docs/HE-Comment-pirater-sa-croissance.jpg

Contact Information:

Philippe R. Bertrand
Vice-President, Chief Growth Officer
514 876-1702 #264
prbertrand@humanequation.co

Human Equation Will Present How to Hack Sales in a Retail Business Environment