Dorman Helps Reduce Repair Cost With Formerly "Dealer Only" Parts

COLMAR, PA--(Marketwire - January 21, 2011) - Dorman Products, Inc. (NASDAQ: DORM), has started the New Year by releasing almost 100 new products this month, including Formerly "Dealer Only" Parts that were previously unavailable in the Aftermarket. Some of the featured new products this month help professional Technicians and vehicle owners reduce repair cost by replacing just the failed part.

The Ignition Switch Actuator Pin actuates the ignition switch when the key is turned. Instead of going to the Dealer to purchase the entire Steering Column Assembly, Dorman supplies just the failure prone Ignition Switch Actuator Pin Assembly fitting Liberty, Neon, PT Cruiser and Wrangler vehicles from 2000-2006, for several hundred dollars less.

Dorman Steering Rack Bushings reduce repair cost by allowing just the failed bushings to be replaced instead of the entire Steering Rack Assembly. The original bushings on nearly 1 million Toyota Prius' and nearly 4 million Toyota Trucks fail from wear and tear, resulting in a clunking sound and loose steering. In addition to the cost savings of the Dorman replacement part, the two piece design also provides a savings in time and labor by eliminating the need to remove the steering rack for installation.

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About Dorman Products
Dorman Products, Inc. is a leading supplier of Dealer "Exclusive" automotive replacement parts, automotive hardware, brake products, and household hardware to the Automotive Aftermarket and Mass Merchandise markets. Dorman products are marketed under the Dorman® OE Solutions™, HELP!®, AutoGrade™, First Stop™, Conduct-Tite®, renew®, TECHoice®, Symmetry® and Scan-Tech® brand names.

Forward-looking statements in this release are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those projected. Readers are cautioned not to place undue reliance on these forward-looking statements which speak only as of the date hereof. Factors that could cause actual results to differ materially include, but are not limited to, those factors discussed in the Company's Annual Report on Form 10-K under Item 1A - Risk Factors.