SOURCE: Jellyfish Online Marketing

Jellyfish Online Marketing

December 03, 2015 09:03 ET

DoubleClick Taps Jellyfish as Channel Partner

Digital Marketing Leader Is Sole U.S. Agency to Also Hold Google Analytics Premium Partner Distinction

BALTIMORE, MD--(Marketwired - Dec 3, 2015) - Jellyfish Online Marketing (Jellyfish) today announced its appointment as a DoubleClick Channel Partner for the United States (U.S.). DoubleClick is the premier platform for creating, managing and growing high-impact digital marketing campaigns.

As the only firm that is also certified as a Google Analytics Premium partner, this distinction solidifies Jellyfish's position as the sole agency in the U.S. capable of leveraging the full breadth of Google's Digital Marketing portfolio.

"Our DoubleClick Channel Partners are our key allies in growing the programmatic ecosystem," said Adrienne Buhmann, channel team lead, DoubleClick. "We carefully select candidates to ensure trust, expertise and ability to hit our service standards. A long-time Google partner, Jellyfish has earned a reputation as a top performance-based digital marketing agency. We are excited to welcome Jellyfish into the program to resell globally across the full suite of DoubleClick products and Google Analytics Premium."

Accessed through Jellyfish, the DoubleClick platform allows buyers to run holistic digital marketing programs, across multiple channels, on one integrated platform. Companies working with Jellyfish will benefit from consistent, up-to-the minute insight on campaign performance, empowering them to make informed, split-second decisions using real-time conversion information.

DoubleClick's demand-side-platform (DSP), DoubleClick Bid Manager, offers new ways for advertisers, agencies, and trading desks to capitalize on the most effective and efficient display buying methodology. Users have access to billions of impressions, as well as powerful audience and contextual data to target the right customers in the right moments.

"DoubleClick is one of digital advertising's forefathers and we have enjoyed working side by side with their team for years," said Kevin Buerger, executive vice president, Jellyfish.

"Since our inception, Jellyfish has embraced cutting-edge solutions that allow us to operate with precision, and ensure that clients enjoy the most targeted exposure possible. We are honored to extend our collaboration with DoubleClick and look forward to many years of providing organizations around the world with the innovative, impactful marketing programs they need to promote their brands," added Kevin Buerger.

Click here to read firsthand results of Jellyfish campaign results using DoubleClick's platform.

About Jellyfish Online Marketing
Jellyfish Online Marketing (www.Jellyfish.net) is a global, digital marketing agency. Founded in 1999, Jellyfish has offices across the U.S., U.K., and South Africa, and nearly 300 employees worldwide. The company provides a full suite of award-winning technology and talent to deliver paid search, SEO, social media, analytics, optimization, creative and development solutions. Jellyfish is the proven leader that understands how the convergence of marketing channels, platforms and devices can be used effectively to create an overall winning strategy and the perfect digital journey for their clients.

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