SOURCE: TeleNav, Inc.

TeleNav, Inc.

February 23, 2009 08:00 ET

Dr Pepper Snapple Group Saves Money and Improves Business Operations With TeleNav Track™

Regional Branch Saves $166,000 Annually by Holding Employees Accountable With GPS Service; Also Benefits From Instant Push-to-Talk Communications

SUNNYVALE, CA and LENEXA, KS--(Marketwire - February 23, 2009) - Dr Pepper Snapple Group, Inc. (NYSE: DPS), one of North America's leading refreshment beverage companies, has improved accountability and saved on labor and mileage costs through the use of TeleNav Track™, a cell phone-based GPS navigation and tracking service. It is also using Nextel Direct Connect and wireless devices from Sprint for instant communication between employees.

"It is amazing how efficient our operations have become since we started using TeleNav Track," said Britt Butler, branch manager for DPS. "In just one year after deploying the solution, we have saved over $166,000 because of our ability to accurately track our employees' hours worked and mileage traveled. The savings has paid for the TeleNav Track service over and over again."

Dr Pepper Snapple Group manufactures, bottles and distributes more than 50 brands of well-known beverages including Dr Pepper, 7UP, Snapple, A&W, Canada Dry, Welch's and Sunkist. The Lenexa, Kansas, branch is responsible for providing products to its 2.1 million customers in the Kansas City Metro Area.

The branch relies on mobile-based merchandisers to stock store shelves and keep customer satisfaction high. Before implementing TeleNav Track, its delivery employees clocked in and out over the phone with a dispatcher and manually reported the amount of miles they had traveled. Management struggled with an inability to verify these amounts and recognized they were losing money due to time and mileage rounding. These issues, coupled with the rising cost of fuel and labor, made it imperative for DPS to examine the efficiency of its operations and subsequently implement TeleNav Track.

After merchandisers began using TeleNav Track on their GPS-enabled Sprint wireless phones, DPS saw immediate improvements. Employees now clock in and out directly from their cell phone and TeleNav Track notes the location and time automatically. Mileage tracking is also automatic and management can easily run reports directly from a secure Web-based location. TeleNav Track can notify managers when merchandisers take long breaks, leave a designated area or exhibit reckless driving behaviors, all of which helps DPS minimize risk to its business. As a result, DPS has increased efficiency and can provide faster, more attentive service to its customers -- fulfilling the company's most important goal.

With Nextel Direct Connect, drivers also can request information and get issues resolved immediately with just the push of a button. Sprint is the undisputed leader in push-to-talk, serving the world's largest community of users and providing Nextel Direct Connect on the fastest national push-to-talk network (based on initial call set-up time).

"It's impressive to see the substantial savings companies can gain simply by holding employees more accountable," said Sal Dhanani, co-founder and senior director of marketing for TeleNav. "Businesses are using TeleNav Track every day to improve operations and offer better service to their customers. We believe that TeleNav Track can be invaluable to any company that wishes to retain its competitive edge."

Currently, more than 9,000 organizations rely on TeleNav Track to help manage their mobile resources. In addition, industry analyst firm, Frost & Sullivan, recently recognized TeleNav Track with its 2008 North American Mobility Award for Best MRM Solution on a Handheld Device. For a free consultation or to order TeleNav Track, visit or call 1.88.TeleNav.2 (1.888.353.6282).

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About Dr Pepper Snapple Group, Inc.

Dr Pepper Snapple Group, Inc., (NYSE: DPS) is an integrated refreshment beverage business marketing more than 50 beverage brands to consumers throughout North America. In addition to its flagship Dr Pepper and Snapple brands and trademarks, the company's portfolio includes 7UP, Mott's, A&W, Sunkist Soda, Hawaiian Punch, Canada Dry, Schweppes, Squirt, RC Cola, Diet Rite, Penafiel, Rose's, Yoo-hoo, Clamato, Mr & Mrs T and other well-known consumer favorites. Based in Plano, Texas, Dr Pepper Snapple Group employs approximately 20,000 people and operates 24 bottling and manufacturing facilities and more than 200 distribution centers across the United States, Canada, Mexico and the Caribbean. For more information, please visit

About TeleNav, Inc.

TeleNav, Inc., a privately-held company headquartered in Sunnyvale, California, was the first to launch a cell phone GPS system in the United States. Deployed by 14 carriers in 21 countries, TeleNav is a global leader in wireless location-based services (LBS). Currently, the company's solutions are available in four continents, including North and South America, Asia and Europe.

TeleNav's solutions include GPS navigation, Mobile Resource Management (MRM), social networking and local search. The company's flagship service, TeleNav GPS Navigator™, offers functionalities comparable to in-car systems and standalone navigation devices, such as automatically-updated maps and business locations, full-color 3D moving maps, traffic alerts with one-click rerouting, location-sharing, business reviews, speech recognition, Wi-Fi hotspot finder, gas price finder and more. TeleNav also delivers its award-winning navigation service on the TeleNav Shotgun™, a standalone GPS personal navigation device (PND) tailored specifically for business travelers. TeleNav's enterprise application, TeleNav Track™, incorporates GPS-enabled tracking, time sheets, wireless forms and navigation. TeleNav Track is a widely adopted service with over 9,000 customer organizations using it today.

TeleNav services are available on more than 450 wireless devices and run on most major mobile platforms currently available. TeleNav's partners include Alltel, AT&T, Bell Mobility, Boost Mobile, China Mobile, deCarta, Hewlett-Packard, HTC, INRIX, LG, Motorola, NAVTEQ, NII Holdings, Nokia, Palm, Qualcomm, Research In Motion (RIM), Rogers, Samsung, Sanyo, SouthernLINC Wireless, Sprint Nextel, T-Mobile Austria, T-Mobile UK, T-Mobile USA, Telcel, Tele Atlas, Turnpike Global Technologies, Verizon Wireless and Vivo Brazil.

For more information on TeleNav, please visit

Copyright 2009 TeleNav, Inc. All Rights Reserved.

"TeleNav," "TeleNav Track," "telenavtrack," the TeleNav logo, and "" are registered and unregistered trademarks and/or service marks of TeleNav, Inc. Unless otherwise noted, all other trademarks, service marks, and logos used in this press release are the trademarks, service marks or logos of their respective owners.

Contact Information

  • Contacts:
    Mary Beth Lowell
    TeleNav, Inc.
    Email Contact

    Melanie Wehrman / Kate Sowell
    LEWIS PR for TeleNav
    Melanie: 408.573.3665
    Kate: 408.573.3664
    Email Contact