Drewry and CargoSmart Cooperate to Deliver New Container Key Performance Indicators


LONDON--(Marketwire - Apr 17, 2012) - Drewry Maritime Research and CargoSmart Limited have entered into a cooperation agreement that will introduce a wider range of container Key Performance Indicators (KPIs) to help importers and exporters benchmark their carriers' service levels.

Drewry will incorporate the additional KPIs into a new quarterly report, the details of which will be announced later this month.

"The new container KPIs will add value as they will measure performance at the box-level, which is more important for shippers than at the ship-level," said Philip Damas, director at Drewry.

Drewry has chosen CargoSmart for its comprehensive, high quality data, which is necessary for KPIs to be effective for decision making.

"Measuring KPIs is critical for shippers to optimise their business operations," said Kim Le, director of CargoSmart North America. "Drewry's and CargoSmart's complementary data and analysis provide a unique perspective and in-depth analysis for shippers to make informed decisions about their carriers, ports, and routes."

The new KPIs will monitor not only the performance of the physical port-to-port shipping operation, but also the performance of commercial processes, as well as regional inland transport performance and port dwell times.

Drewry was the first company to introduce, in 2006, independent schedule reliability KPIs and spot container freight rate benchmarks. Six years on, Drewry intends to bring more transparency, accountability and comparability in other key aspects of container carrier performance, through its partnership with CargoSmart, providing like-for-like, regular assessments of carrier industry performance and quality over time.

"Drewry's reporting over recent years has indicated that only 60% to 70% of containership sailings arrived on time, with carriers only recently deciding to provide a guaranteed standard of service with compensations for delays," Damas commented. "In a service industry, we believe that it is important that buyers know what standards of service and performance they can expect from the carrier industry -- whether good or bad -- and what it means in terms of value-for-money and the cost of failed performance."

Many large importers and exporters today already measure various performance metrics for the carriers they use. The new industry KPIs provided by Drewry and supported by CargoSmart will provide a comparative, standard assessment of the performance of the carrier industry as a whole and of carriers unknown to shippers, which is not otherwise available even to large shippers.

Drewry will disclose information on the new industry KPIs later this month, once the first phase of analysis has been completed.

Drewry is currently consulting importers and exporters, as well as shipper associations, about their requirements for carrier KPIs.

About Drewry
Drewry have over 40 years' experience within the maritime sector, employing over 90 specialists across our international offices in London, Delhi, Singapore and Shanghai.

Offering research reports and advisory services, our position to assess the market and give our clients the knowledge to make critical decisions sets us apart from others. Our brand is renowned for its quality, with analysis that brings clarity to markets and enables us and our clients to stand above the competition.

About CargoSmart
CargoSmart Limited (www.cargosmart.com) is a Software as a Service (SaaS) global shipping and logistics solutions provider, with advanced visibility and exception management, that enables shippers, consignees, and logistics service providers to keep cargo moving and delivered on time. Through online tools and integration services, CargoSmart customers can plan, process, and monitor the critical path of multiple-carrier shipments and communicate in-depth, timely information to key supply chain associates. CargoSmart launched its services in October 2000 and has helped over 22,000 customers lower transportation management costs, streamline operations, and reduce the risk of late shipments.

Contact Information:

For further information, please contact:

Simon Raper
Marketing Executive
Drewry
15-17 Christopher Street
London, EC2A 2BS
Tel: +44 (0)20 7538 0191
E-mail: raper@drewry.co.uk
Internet: www.drewry.co.uk

Christine Deihl
Marketing Manager
CargoSmart Limited
2700 Zanker Road, Suite 200
San Jose, California 95134, U.S.A.
Tel: +1 (408) 921 7084
E-mail: christine.deihl@cargosmart.com