DS Global

DS Global

February 14, 2011 09:26 ET

DS Global on the iPad-Innovation and Something to Believe In

LONDON, UNITED KINGDOM--(Marketwire - Feb. 14, 2011) - The iPad has been a massive success on the commercial market. Of course it is just another great success in a long line of successful Apple products since the first iPod hit the shelves on October 23, 2001. But why has Apple become such a successful company? Asks DS Global owner Duncan Sharp. After all they are basically just a computer company that makes a range of gadgets like many other major companies in the world.

Finding out more about the secrets of their success has been an interest of Duncan Sharp of DS Global, an innovative marketing solutions company in London. As a dynamic company providing outsourced customer acquisition solutions for clients in a world where information saturation is at a distortion level, he is inspired to learn from other successful companies to always keep ahead of the game.

"A very important part of their (Apple's) success seems to lie in always understanding and believing in why they are in business. Apple seems constantly devoted to developing new and innovative ideas and consumer solutions that are outside the box."

People, it seems, want to be the first to have the latest gadgets that are beautifully designed and help make their daily lives better. Many companies rush to have their gadgets on the market and to tell everyone what they can do and how fast they are. Apple has captivated the masses with the ideas behind designing beautiful machines that are extremely user friendly and of high quality.

"The reason I find inspiration in the Apple way, is that I can relate their philosophy in what we at DS Global are trying to achieve as a marketing solution. We aim to provide customers with a professional image, and personalised and convenient avenues to fulfil their needs at great value for money. We are always looking to improve and grow as we reach more and more of the population." Duncan comments on how he uses the Apple success to improve that of DS Global.

Contact Information

  • DS Global
    0207 251 7295
    1 Bath Street, London
    EC1V 9LB, UK