SOURCE: Duck Brand

Duck brand

August 06, 2015 08:03 ET

Duck® brand Joins Hands With PACER's National Bullying Prevention Center to Encourage Students to "Stick Together™"

AVON, OH--(Marketwired - Aug 6, 2015) - Bullying is a significant issue among today's youth in places like school and online. In fact, one out of every four students is bullied during the school year, according to PACER's National Bullying Prevention Center® (PACER's NBPC), a leading bullying prevention organization.

To help students learn how to prevent bullying in their communities, Duck® brand is partnering with PACER's NBPC to spread the word with its "Stick Together™" program. Through this unique awareness-building initiative, Duck® brand will share a positive message with students about taking a stand against bullying.

"It's disheartening that kids are afraid to go to the one place they should feel safest -- school. It's our hope that through our 'Stick Together™' program, we can help educate students on the seriousness of bullying," said Patti LaPorte, senior category manager at ShurTech Brands, LLC.

To kick off the "Stick Together™" program, Duck® brand, known for its breadth of prints and colors of Duck Tape®, will launch a special print to reflect the "Stick Together™" theme. The tape features a multi-color handprint pattern to signify the importance of joining hands in this cause, while the adhesive qualities of a strip of Duck Tape® symbolize the strength students can possess when they "Stick Together™" and help one another. To further amplify this important lesson of respect and show support for PACER's NBPC, a monetary donation of 10 cents for every roll of this print purchased (up to $20,000) will be made to PACER's NBPC through 2015.

Bringing the message directly to schools, Duck® brand will be hitting the road with its custom, bright green, 31-foot Duck® Bus for its annual "Rolls Across America" Tour. The Duck® team will visit 25 schools from August through November, reaching approximately 10,000 students along the way.

During the tour, Duck® brand will encourage students to pledge to "Stick Together™" against bullying by signing a strip of Duck Tape®. The strips will then be attached to a banner that will be displayed in each school as an important reminder to students that the end of bullying begins with them.

Students will also receive a bookmark and information on where they can turn for help. Additionally, they'll have the opportunity to experience a wide range of duct-tape memorabilia, displays, costumes and information within the bus. 

"We're excited for the 'Stick Together™' program, as it really connects with our mission -- emphasizing the importance of students supporting one another to bring an end to bullying," said Julie Hertzog, director of PACER's National Bullying Prevention Center. "School-based bullying prevention programs like this have been shown to decrease bullying by up to 25 percent. We're grateful to have Duck® brand join us in this ever-important cause."

For additional details on the "Stick Together™" program, including where to purchase the special "Stick Together™" Duck Tape®, visit


An American original, Duck® brand is known for its quality and innovation, which now includes a vibrant assortment of hundreds of colors, designs and licenses. Duck Tape® brand duct tape is available nationally at mass merchandise, craft, hardware, home center, food, drug, office, auto and specialty retailers in colors like aqua, fluorescent green, pink, orange and yellow, and designs such as Gummy Bears, Love Tie Dye and Rubber Duckies.

Duck Tape®, marketed by ShurTech Brands, LLC, offers a vast array of innovative, forward-thinking solutions that help everyone -- from DIYers to crafters -- bring their ideas to life. The brand sets trends, inspires creativity and leads the way in crafting, DIY projects and more, giving you the tools you need to create anything you can dream. Visit for additional product information. And, keep up-to-date on Duck® brand news by joining our more than 5 million fans on Facebook® (, following us on Twitter® (@theduckbrand), following our boards on Pinterest® ( and watching us on YouTube® (

ShurTech Brands, LLC, markets DIY (Do It Yourself), EIY (Express It Yourself) and Home & Office consumer products under the Duck®, FrogTape®, Painter's Mate Green® and Shurtape® brands. The company is a subsidiary of Shurtape Technologies, LLC, Hickory, N.C., an industry-leading producer of pressure sensitive masking, duct, packaging and specialty tape products, with facilities in the United States, Canada, United Kingdom, Germany, Mexico, Peru, United Arab Emirates and China. Shurtape services numerous markets, including industrial, packaging, HVAC, professional paint, auto, marine, aerospace, arts and entertainment, and retail. Shurtape also manufactures and markets the Shurtape® and Kip® brands. Visit for more information.

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Twitter® is a registered trademark of Twitter, Inc.
Pinterest® is a registered trademark of Pinterest, Inc.
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Founded in 2006, PACER's National Bullying Prevention Center actively leads social change so that bullying is no longer considered an accepted childhood rite of passage. PACER provides innovative resources for students, parents, educators, and others, and recognizes bullying as a serious community issue that impacts education, physical and emotional health, and the safety and well-being of students. Visit for more information.