Dunkin' Donuts

February 16, 2010 09:30 ET

Dunkin' Donuts Announces Three New Restaurants in Blue Springs and Independence, MO

Sai Jitta to Open One Restaurant in 2011 and the Remainder by 2013

CANTON, MA--(Marketwire - February 16, 2010) -  Dunkin' Donuts, America's favorite every day, all-day stop for coffee and baked goods, announced today the signing of a multi-unit store development agreement with Sai Jitta for three new restaurants in Blue Springs and Independence, MO. The first location is anticipated to open in 2011 and the remainder by 2013. Dunkin' Donuts development in Greater Kansas City is part of a steady and strategic growth strategy, which includes expanding in existing markets while entering new cities across the country to help drive the leading coffee and bakery chain's growth.

Sai Jitta is a certified Project Manager with over 12 years of information technology experience in the insurance, automotive, health care and pharmaceutical industries. He has worked for IBM for nearly a decade. 

"I am excited to expand Dunkin' Donuts presence in Greater Kansas City and play an important role in the daily lives of people who live and work here," said Sai Jitta.

In addition to the development agreement mentioned above, Dunkin' Donuts is still seeking new and existing franchisees to develop restaurants in Greater Kansas City and the surrounding areas. Opportunities also exist throughout Florida, Georgia, Washington, DC, Illinois and Michigan, among other states.

To drive its expansion efforts, Dunkin' Donuts has aligned its strategy to support the growth opportunities and consumer needs of individual markets. As a result, the company continues to expand with single and multi-unit opportunities with no minimum unit requirements. 

Ideally, franchisees should possess a minimum net worth of $1.5 million and liquid assets of at least $750,000, but financial qualifications will vary based on the opportunity available by market. This evolution of Dunkin' Donuts' franchise sales effort enables the brand to expand in markets more aggressively, while balancing its market penetration and maturity.

"Dunkin' Donuts is excited to expand its footprint in Blue Springs and Independence with Sai Jitta," said Grant Benson, CFE, vice president of franchising and market planning, Dunkin' Brands, Inc. "Our secret to success is our passionate franchisees that provide a high-level of customer service to our customers every day, and we're confident Sai and his team will grow and prosper in the community."

Building a solid network of stores within a market enables Dunkin' Donuts to invest in a distribution model that provides a consistent, high-quality product customers expect "in the way and on the way" of their daily routines. In an effort to keep the brand fresh and competitive, Dunkin' Donuts offers flexible concepts for any real estate format including free-standing stores, end caps, in-line sites, gas and convenience, travel plazas, universities, as well as other retail environments.

According to Benson, "Dunkin' Donuts is proud to energize Americans and keep the honest, hard-working, value-driven people of this country running every day. Our recent and ongoing menu enhancements meet the needs of today's on-the-go consumers, moving Dunkin' Donuts beyond breakfast with high-quality food and beverage items available all day."

Historically a doughnut and hot coffee chain, Dunkin' Donuts has expanded its offering to include frozen and iced beverages, a full bakery assortment including bagels and muffins, breakfast sandwiches, and an all-day Oven-Toasted menu which includes flatbread sandwiches, hash browns and buttermilk biscuits. The new platform marks the most significant change to Dunkin' Donuts product lineup since the company launched espresso-based beverages in 2003.

About Dunkin' Donuts
Founded in 1950, Dunkin' Donuts is America's favorite every day, all-day stop for coffee and baked goods. Dunkin' Donuts is a market leader in the regular/decaf coffee, iced coffee, hot flavored coffee, donut, bagel and muffin categories, and the largest coffee and baked goods chain in the world. Dunkin' Donuts has earned the No. 1 ranking for customer loyalty in the coffee category by Brand Keys for three years running. The company has more than 8,800 restaurants in 31 countries worldwide. In 2008, Dunkin' Donuts' global system-wide sales were $5.5 billion. Based in Canton, Massachusetts, Dunkin' Donuts is a subsidiary of Dunkin' Brands, Inc. For more information, visit

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