SOURCE: Dynamic Response Group, Inc.
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March 19, 2008 08:00 ET
Dynamic Response Group Hits Sales Milestone, Surpassing $26,000,000.00 in Sales on Its Patented Procede Formula
Spots Continue to Lead the Way on Industry Ratings, Demands for Procede and Its Line Extensions Emerge for Significant Retail Distribution
MIAMI, FL--(Marketwire - March 19, 2008) - Dynamic Response Group, Inc. ("DRG") (OTCBB: DRGP), a leading innovator of strategic marketing solutions, today
announced that the Company's product, Procede, a hair thickening system
for men, has generated more than $26.5 million in revenue since its market
début in January 2005.
"Procede was the foundation of the Company and surpassing the $25 million
revenue milestone is a tremendous accomplishment," said Melissa K. Rice,
Chief Executive Officer. "Our success with Procede truly reflects the
talent of our team at DRG, and our ability to translate that into valuable
products and innovative marketing strategies that strongly appeal to
consumers. We continue to see strong demand for Procede, and have been
evaluating opportunities to transition the product to a retail model,
thereby creating an additional channel for revenue growth."
About Dynamic Response Group, Inc.:
Dynamic Response Group, Inc. ("DRG") is a leading innovator of strategic
marketing solutions. The Company leverages its vast knowledge of its
customers to create, develop and market innovative products and services
that build brand awareness and drive sales across large national and
international consumer audiences. The foundation of the Company is its
direct response TV (DRTV) and Internet advertising business, which has
produced many highly effective products including: ProCede™, a hair
thickening system for men; Riddex, a pest control product; "Backyard Drills
with Bill Parcells," a DVD series for fathers and sons; and "The Legends of
Soul," a DVD series of current day concerts of classic soul artists. The
Company has also signed an exclusive three year deal to market The Official
NASCAR Members Club to the over 75 million estimated NASCAR fans in the US.
Safe Harbor Forward-Looking Statements
Except for historical information contained herein, the statements in this
release are forward-looking statements that are made pursuant to the safe
harbor provision of the Private Securities Litigation Reform Act of 1995.
The above information does not guarantee any successful closing of new
business. No assurances can be given that any projections related to gross
revenues or profit margins will be realized. Forward-looking statements
involve known and unknown risks and uncertainties that may cause the
company's actual results in future periods to differ materially from
forecasted results. Such risks and uncertainties include, but are not
limited to, market conditions, competitive factors, the ability to
successfully complete additional financings and other risks.