SOURCE: Dynamic Response Group, Inc.

April 17, 2007 19:18 ET

Dynamic Response Group, Inc. Becomes Reporting Company

MIAMI, FL -- (MARKET WIRE) -- April 17, 2007 -- Dynamic Response Group, Inc. (PINKSHEETS: DRGP) announced today it has become a reporting company under the Securities Exchange Act of 1934, as amended. A 15c211 will be filed for DRGP's listing on the Bulletin Board, and the company expects to be trading on the OTCBB in the near future.

"Becoming a reporting company was a primary goal for us," stated CEO Joseph Emas. "Combining our continuing growth performance with fully reporting status makes Dynamic Response a company the investment community can be excited about and will allow new investors to follow our progress."

The company has recently announced a co-venture deal to market NASCAR in a major initiative to leverage NASCAR's huge fan base by offering exclusive club privileges through the Official NASCAR Members Club. The program, a fully integrated marketing effort, began just this past week and will roll out fully in the coming weeks. The company also recently announced it had posted its '06 audit demonstrating its tremendous sales growth and will announce its 1Q results in the coming days, which is expected to show a 3rd consecutive profitable quarter.

About DRG

DRG is the innovator and Direct Response retailer of highly effective products and services including ProCede, Backyard Drills DVD with Bill Parcells, The Sonic Clean Between Machine, Allure Smile and Serotrol. ProCede is consistently ranked in the top 5 most-aired short-form infomercials in the U.S., ranking in the top 5 for 22 consecutive months, and reaching number 1 of all products in the Health and Beauty category twice in that time period (Infomercial Monitoring Service). ProCede is clinically tested and proven safe and effective for producing fuller thicker hair shafts after just a single application.

To date, ProCede has received registration approvals in 28 foreign countries including the European Union, United Arab Emirates and South Africa, and the company plans on making an announcement shortly outlining international distribution plans for its powerful patent-pending formula.

"The products in our pipeline to solve problems in virtually every pertinent sector," said Ken Oxsalida, Chief Marketing Officer for the company. "You may not have heard of our company, but if you have a TV set, read newspapers, surf the 'Net or listen to radio, you've definitely seen our products. You'll be seeing a lot more of us in the weeks to come."

Certain statements in this release that are not historical facts are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements may be identified by the use of words such as "anticipate," "believe," "expect," "future," "may," "will," "would," "should," "plan," "projected," "intend," and similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of the Company to be materially different from those expressed or implied by such forward-looking statements. The Company's future operating results are dependent upon many factors, including but not limited to the Company's ability to: (i) obtain sufficient capital or a strategic business arrangement to fund its expansion plans; (ii) build the management and human resources and infrastructure necessary to support the growth of its business; (iii) competitive factors and developments beyond the Company's control; and (iv) other risk factors.

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