SOURCE: Dynamic Response Group, Inc.

March 18, 2008 08:00 ET

Dynamic Response Group, Inc. Generates Over $4 Million in January Sales

Revenue More Than Doubles Compared to the Prior Year Period

MIAMI, FL--(Marketwire - March 18, 2008) - Dynamic Response Group, Inc. ("DRG") (OTCBB: DRGP), a leading innovator of strategic marketing solutions, today announced that the Company achieved a record $4.1 million in sales in the month of January, an increase of over 100% compared to $2.0 million in January of 2007. Sales were driven by strong demand across the Company's suite of products, particularly Riddex, "The Legends of Soul" DVD, The Official NASCAR Members Club and ProCede.

"We are very pleased with our strong start to 2008," said Melissa K. Rice, Chief Executive Officer. "Our record results are a testament to the success of our innovative marketing strategies and our ability to identify products that will generate strong demand from our customers. Moving forward, we continue to focus on building brand awareness for our products and exploring options to strategically expand the business and further accelerate our growth."

About Dynamic Response Group, Inc.:

Dynamic Response Group, Inc. ("DRG") is a leading innovator of strategic marketing solutions. The Company leverages its vast knowledge of its customers to create, develop and market innovative products and services that build brand awareness and drive sales across large national and international consumer audiences. The foundation of the Company is its direct response TV (DRTV) and Internet advertising business, which has produced many highly effective products including: ProCede™, a hair thickening system for men; Riddex, a pest control product; "Backyard Drills with Bill Parcells," a DVD series for fathers and sons; and "The Legends of Soul," a DVD series of current day concerts of classic soul artists. The Company has also signed an exclusive three year deal to market The Official NASCAR Members Club to the over 75 million estimated NASCAR fans in the US.

Safe Harbor Forward-Looking Statements

Except for historical information contained herein, the statements in this release are forward-looking statements that are made pursuant to the safe harbor provision of the Private Securities Litigation Reform Act of 1995. The above information does not guarantee any successful closing of new business. No assurances can be given that any projections related to gross revenues or profit margins will be realized. Forward-looking statements involve known and unknown risks and uncertainties that may cause the company's actual results in future periods to differ materially from forecasted results. Such risks and uncertainties include, but are not limited to, market conditions, competitive factors, the ability to successfully complete additional financings and other risks.

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