SOURCE: Element 21 Golf Co.

July 10, 2007 09:20 ET

e21 Scandium Technology Expands Into the World of Fishing

TORONTO--(Marketwire - July 10, 2007) - Element 21 Golf Company ("e21"or the "Company") (OTCBB: EGLF) (FRANKFURT: BJQ) the manufacturer of advanced Scandium Alloy golf equipment, announced today that it has signed a license agreement to expand its scandium technology into the world of hobby, sport and commercial fishing. The license is an extension of e21's two patents that protect scandium and its various applications.

The fishing license will allow e21 Golf to use the manufacturing knowledge it has developed for scandium golf shaft production to manufacture e21 scandium fishing rods, reels and other fishing accessories.

The world-wide fishing rod and accessory industry is estimated at $48 billion in goods and services. Considering that golf equipment is a $5.5 billion industry, expansion into fishing significantly increases manifold, e21's potential, and has created diversification into one of the most popular sport and industries world-wide.

Dr. Nataliya Hearn, e21 CEO, commented that, "e21 has been planning to expand into other sports that can benefit from the Scandium advantages. With e21's manufacturing know-how, fishing was the natural extension. The aim of e21 is to proliferate Scandium use and to brand e21 Scandium material."

Bill Dey, e21's COO, said, "The Fishing license is the correct strategic move for e21. We possess the manufacturing capability to expand our business ,and increase Scandium awareness. The unprecedented feel of e21 Scandium golf clubs, can be replicated in fishing rods; where the feel, strength and light-weight characteristics make a winning product."

About Element 21 Golf Company:

Element 21 Golf Company is a Delaware company trading on the OTCBB and the Frankfurt Stock Exchange (FWB) with offices in New Jersey, USA and Toronto, Canada. e21 holds the exclusive right to manufacture golf products using its proprietary e21 Scandium Metal Alloy. Simply put, e21 clubs are using next-generation technology that delivers marked improvements in distance, consistency, accuracy and feel over any of the most popular products in the $5.5 billion U.S. golf equipment marketplace. Based on this superior performance, a number of high profile golf professionals have switched to or have begun testing e21's Eagle One shafts in recent months. e21 Scandium Metal Alloy is the secret behind this advanced performance. Originally developed for advanced aeronautics in jet fighters such as the MiG, it is 55% lighter and offers a 25% greater strength-to-weight advantage over Titanium alloys, the current standard in the golf equipment industry. e21 Scandium Metal Alloys allows greater freedom to move more weight to the perimeter of the club face in woods and hybrids than any other metal, resulting in a significantly larger sweet spot than any other club head. Additionally, e21 Scandium Metal Alloy shafts are almost perfectly symmetrical at 99.5-99.9%, compared to 60-78% typical in graphite shafts and 80-85% for steel. e21 Golf - Better Science. Better Performance.

Forward-Looking Statements.

Statements in this release, other than statements of historical fact, may be regarded, in certain instances, as "forward-looking statements" pursuant to Section 27A of the Securities Act of 1933 and Section 21B of the Securities Exchange Act of 1934, respectively. "Forward-looking statements" are based on expectations, estimates and projections at the time the statements are made, and involve risks and uncertainties which could cause actual results or events to differ materially from those currently anticipated, including but not limited to delays, difficulties, changed strategies, or unanticipated factors or circumstances affecting e21 and its business. A number of these risks and uncertainties are described in e21's periodic reports filed with Securities and Exchange Commission. There can be no assurance that such forward-looking statements will ever prove to be accurate and readers should not place undue reliance on any such forward-looking statements contained herein, which speak only as of the date hereof. e21 undertakes no obligation to republish revised forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.

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