SOURCE: Kineticsware

January 17, 2008 03:00 ET

eBECS and Kineticsware Announce Partnership

Partners Expand Relationship Across Europe and North America

READING, UNITED KINGDOM--(Marketwire - January 17, 2008) - Kineticsware, a global software company and Microsoft Certified partner focused on customers in the consumer goods industry, and eBECS, a global Microsoft Gold Certified partner and developers of the Lean Enterprise solution for Microsoft Dynamics AX, announced today a global partnership between the two companies. With their proven expertise in Microsoft Dynamics AX solutions, combined with their deep domain knowledge of implementing lean principles in manufacturing and supply chain operations, eBECS is uniquely poised to drive greater value for customers within the Kineticsware Partner Program. Together, they will actively promote the lean capabilities of Microsoft Dynamics AX and eBECS as the Global Lean Centre of Excellence for Microsoft Dynamics AX.

Commenting on the partnership, Kevin Hall, Global Managing Director for eBECS, commented, "We are very excited about this partnership. It represents a great step forward for us in helping to drive the lean message to the market and demonstrate, through the Microsoft partner channel, the value that Microsoft Dynamics AX has in addressing the specific needs of lean supply chains in the European and North American markets. It represents a win-win for eBECS and the Kineticsware Partner Program, and we hope it will demonstrate a wider engagement model for promoting Lean AX for other Microsoft Dynamics partners."

"Together we can address our customers' needs for managing implementations of Microsoft Dynamics AX and complementary collaboration, business intelligence, and supply chain management applications at a lower cost with higher return on investment for target industries across Europe and North America. This collaboration further enhances our partnership delivery model with the addition of one of the leading Microsoft Dynamics AX providers in these regions," adds Simon Thomason, Managing Director, Europe, Middle East, and Africa, for Kineticsware.

Under the terms of the partnership, eBECS will receive additional support in terms of identifying new customer engagements, broaden their total solution approach with Kineticsware's industry solutions, and work jointly to attract and train new consultants to meet the market growth opportunities in the European and North American regions. The Kineticsware Partner Program will help eBECS to position the Lean capabilities of Microsoft Dynamics AX and access to expert services to help in training and implementation.

About Kineticsware

Kineticsware is a global software company and Microsoft Certified partner that provides enterprise applications to manufacturers and distributors in the consumer goods and other supply-chain intensive industries. Kineticsware enables its customers to become more profitable by increasing revenue, reducing operational costs, and increasing customer responsiveness. For more information, please visit

About eBECS

eBECS is dedicated to business improvement by the use of "Lean Thinking" throughout the extended supply chain. eBECS have developed expertise in the removal of waste from all aspects of the organization together with the specific solutions on defining value, establishing flow and running an enterprise based on pull techniques. eBECS's focus has been to enhance the Dynamics AX product, enabling organizations to quickly take advantage of all that "Lean Thinking" has to offer. eBECS provides a technology and business partnership approach, which at its heart, removes the complexity and hype surrounding the Lean and e-business world. For more information, visit:

Contact Information

  • Kineticsware Contact:

    Sarah Sherman
    The Hoffman Agency for Kineticsware
    E-mail: Email Contact

    eBECS Contact:

    Stephen Wilson
    eBECS Limited
    Email Contact
    +44 7775571110