eWorld Interactive, Inc.
OTC Bulletin Board : EWIN

December 27, 2007 02:30 ET

eWorld's Lottery Division Completes R&D on New Gaming Platform

SHANGHAI, CHINA--(Marketwire - Dec. 27, 2007) - eWorld Interactive, Inc. (OTCBB:EWIN) (the "Company" or "eWorld"), is pleased to advise that its Chinese Lottery management team within the Company's interactive lottery division announced today the completion of the research and development phase of a new lottery and gaming platform developed in anticipation of the recently approved Olympic Lottery by the Beijing Olympic Organization Committee.

The new platform architecture comprises a network of secure servers and proprietary software capable of handling large transaction volumes and integrates dedicated functions designed to handle game distribution management, real time monitoring and in-depth analysis of sporting results.

The deployment of the new platform will provide for significant expansion at eWorld's lottery division. The system consists of several interrelated key management modules, segmented into overall lottery management, financial administration, individual user controls, system diagnostics and analysis, and news management modules.

Each module offers a number of additional features and capabilities including the ability to manage multiple lottery games, their timing, content and prize databases, along with integrated financial management that administers the balance sheets across yearly, monthly, weekly or daily periods of every single lottery game, including cash flow of each individual user account. User management captures opt-in personal information, classifies the users and assigns commission to users. The user functionality also manages the retail agencies; traces the cash flow on every single operator, and provides up-to-the-minute reports based on each agencies performance.

"This is an important addition to the eWorld platform," said Guy Peckham, CEO of eWorld. "It has an excellent and culturally sensitive user-friendly interface; the functional back-end is very logical and clear. It is a well designed and developed system. It will certainly deliver lottery players loyalty, retention and revenues. This platform anticipates the accelerated needs of China's burgeoning lottery business."

About eWorld Interactive, Inc. (OTCBB:EWIN):

eWorld Interactive ("eWorld") is a second-generation media and entertainment portal in Mainland China and other Asian markets. The company has assembled a portfolio of multi-media content and applications that provide advertising access to a large customer base in the region. eWorld is a compelling place for individuals to interact with top media franchises as well as create and share their videos, photos, music, and online experiences. Offline products and video production capabilities allow the company to create higher value offerings for content providers and advertisers.

Notice on Forward looking Statements

This press release contains forward-looking statements which are statements that are not historical facts and are subject to a variety of risks and uncertainties which could cause actual events or results to differ materially from those reflected in such statements. Although we believe the expectations reflected in our statements are reasonable, results may vary, and we cannot guarantee future results, levels of activity, performance or achievements. This news release has been prepared by management of the Company who takes full responsibility for its contents. No regulatory authorities either reviewed or approved or disapproved of the contents of this news release. This news release shall not constitute an offer to sell or the solicitation of an offer to buy nor shall there be any sale of these securities in any jurisdiction in which such offer, solicitation or sale would be unlawful prior to registration or qualification under the securities laws of any such jurisdiction.


Guy Peckham, CEO

eWorld Interactive, Inc.

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