Earth Alive Elects to Convert Outstanding Convertible Debentures

MONTREAL, QUEBEC--(Marketwired - Oct. 18, 2016) - Earth Alive Clean Technologies Inc. (CSE:EAC)(CSE:EAC.CN) ("Earth Alive" or the "Corporation"), a leading developer and manufacturer of state-of-the-art microbial technology-based products for agriculture and dust control, reports that it has elected to convert the $1,650,000 aggregate principal amount outstanding on the 12% unsecured convertible debentures, maturing July 15, 2018, into 8,250,000 common shares of the Corporation. As per the terms of the convertible debenture, the conversion price is set to $0.20 per common share, representing 25,000 common share per $5,000 principal amount held. The record date for the conversion has been set to November 1, 2016.

About Earth Alive Clean Technologies:

Earth Alive aims to be a key player in world markets of environmentally sustainable industrial solutions. The company works with the latest innovations in microbial technology to formulate and patent innovative products that can tackle the most difficult industrial challenges, once only reserved to environmentally harmful chemicals and additives. The company is focused on environmental sustainability in 1) dust control for the mining industry, and 2) the agriculture industry.

For additional company information, please visit SEDAR at www.sedar.com and www.earthalivect.com

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Forward-Looking Information

Except for statements of historical fact, this news release contains certain forward-looking statements within the meaning of applicable securities law. Forward-looking statements are frequently characterized by words such as "plan", "expect", "project", "intend", "believe", "anticipate", "estimate" and other similar words, or statements that certain events or conditions "may" occur. Although Earth Alive believes that the expectations reflected in the forward-looking statements are reasonable, there can be no assurance that such expectations will prove to be correct. Such forward-looking statements are subject to risks and uncertainties that may cause actual results, performance or developments to differ materially from those contained in the statements. Except as required under applicable securities legislation, the Company undertakes no obligation to publicly update or revise forward-looking information, whether as a result of new information, future events or otherwise.