SOURCE: Eastwick

Eastwick

September 30, 2014 09:00 ET

Eastwick Announces Expansion of Digital, Social, Editorial and Research Services

Named One of the Best Places to Work in PR

SUNNYVALE, CA and NEW YORK, NY--(Marketwired - Sep 30, 2014) - Eastwick, a leading technology-focused integrated communications firm, today announced an expansion of its digital, social, editorial and research and analytics services with the addition of senior industry leaders to its team. In addition, Eastwick has been named by PR News as one of the Top Places to Work in PR, an industry honor. Today's announcement comes on the heels of the firm's recent geographic expansion with the opening of a New York office to serve its expanding roster of global technology clients.

"Eastwick has always brought an integrated approach to our client work and we're now igniting that with the addition of experts in areas that our clients care about most -- digital, social, content, editorial, research and analytics," said Barbara Bates, Eastwick founder and chief executive officer, who was also recently named one of the 50 Best Public Relations People in the Tech Industry in 2014 by Business Insider.

Integrated Communications Services Expansion

  • Digital & Content Marketing Group
    Leading Eastwick's Digital & Content Marketing Group is Sahana Jayaraman, vice president. In addition to her role as head of digital services, Sahana will lead the agency's Content Marketing Group, responsible for branded content. Taking a creative campaign approach, Sahana's team is responsible for the development, delivery and promotion of creative assets across digital channels, including web and social.

  • Research & Analytics Group
    Jun Quintana joins Eastwick as vice president to lead the company's Research & Analytics Group. Jun brings more than 18 years of experience working in both traditional market research and communications/social media measurement. Past clients include Oracle, HP, IBM, Intel, Juniper Networks, Yahoo and AT&T. Prior to joining Eastwick, Jun was vice president and U.S. west region lead for Research and Analytics at FleishmanHillard. At Eastwick, Jun is responsible for developing and growing the firm's research and analytics services, with a focus on establishing research best practices for integrated strategic communications programs.

  • Editorial Group
    Michael Kanellos has been promoted to senior vice president and takes on responsibility for Eastwick's Editorial Group, where he is continuing to build Eastwick's strong tech-focused writing proficiency. The Editorial Group develops written materials such as bylines and white papers for clients, as well as collaborates with them on outreach and media strategies. Michael also continues to oversee Eastwick's Cleantech practice.

  • Client Services Group
    Joining Eastwick as senior vice president, client services, is Dave De Jear. Dave brings to Eastwick more than 20 years of experience in communications, public relations and marketing. Dave's experience spans running corporate communications teams, to thought leadership campaigns, customer marketing programs, product campaigns and global agencies. He has worked at some of the world's largest tech companies, including EMC and Autodesk, as well as startups. Prior to joining Eastwick, Dave was at Sophos, a security technology company.

  • Global Services
    Eastwick is also adding industry experts to round out global connections. Sharon Chan, who joined Eastwick from Hong Kong in 2012, has been promoted to Asia-Pacific (APAC) Industry Lead. Recognizing the unique needs of U.S.-Asia cross-border businesses, Sharon is spearheading efforts at Eastwick to offer unmatched expertise and knowledge for companies and entrepreneurs expanding their businesses in the U.S. and APAC. Prior to Eastwick, Sharon worked in communications for the APAC headquarters of CNN International and parent company Turner Broadcasting Systems, as well as Langham Hospitality Group.

More Additions to #TeamEastwick

  • Jason Brown, director, Cleantech. Jason joins Eastwick with more than a decade of experience managing marketing and public relations strategies for clean energy and information technology organizations.
  • Stephanie Kays, director, Cleantech. Stephanie brings several years of agency experience with a focus on energy and tech. Stephanie joins from Blanc & Otus, where she managed cleantech, energy software and enterprise clients.
  • Vicki Cook, director. Vicki joins the Eastwick New York office from Sydney, Australia, where she had an international career spanning 12 years in the UK and Australia working with global brands such as Colgate Palmolive, Diageo, McDonald's, Yahoo!, and Virgin Money.
  • Michelle Ragsdale, director. Michelle joins Eastwick from Lanyon and has more than 16 years of experience managing global B2B corporate communications in the enterprise software and semiconductor industries.
  • Duncan Martell, senior writer. Duncan brings more than 12 years of experience as a writer covering technology in Silicon Valley. He was with Reuters for 10 years as a technology correspondent and spent two years at Bloomberg, where he also covered tech, the auto industry and IPOs.

Agency Continues to Seek Outstanding Talent

Eastwick has more than a dozen open positions and continues to search for the industry's best talent at all levels.

Interested candidates can view open positions at www.eastwick.com/working-at-eastwick/

Additional Resources
Twitter: @eastwickcom
Facebook: www.facebook.com/eastwickcom
LinkedIn: www.linkedin.com/company/eastwick

About Eastwick
Eastwick is a leading technology-focused communications agency that brings together public relations, content, social media, advocacy, creative services and analytics to help some of the world's biggest technology brands and emerging leaders create high-impact communication strategies. Combining the tenacity, energy and agility of a smaller agency with scope, services and expertise usually only offered to enterprises, Eastwick brings it all for their clients, regardless of their size. With deep Silicon Valley roots, Eastwick is eager to tell the world your stories -- from enterprise, security, and data and analytics, to adtech, cleantech, health tech, edtech, and consumer, the geeky team breathes tech every day. Founded and led by Barbara Bates, Eastwick has guided hundreds of world's biggest and best brands to new levels of success for nearly 25 years. To learn more about Eastwick, visit http://www.eastwick.com and follow the company on Twitter @eastwickcom and on facebook.com/eastwickcom.

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