easyhome Ltd.

easyhome Ltd.

April 17, 2007 10:05 ET

easyhome to Launch New Staging, Events and Props Division for Furniture and Accessory Rentals

MISSISSAUGA, ONTARIO--(CCNMatthews - April 17, 2007) - easyhome Ltd. (TSX:EH), Canada's leading merchandise leasing company, is pleased to announce that it has launched a new division called easydecor on April 17, 2007.

easydecor specializes in providing short-term rentals of furniture, appliances, electronics and accessories for staging and other event needs. This division will work closely with professional staging consultants, property sellers and real estate agencies as well as producers, set designers and creative directors in the film, theatre and television industries.

The launch will include an on-line showroom available at www.easydecor.ca.

easydecor will offer what we believe will be the best product availability and pricing in the industry. "Our national inventory network offers these professionals an extensive choice. Being the largest national service provider naturally allows us to provide the most competitive pricing in the industry," stated David Ingram, President and CEO of easyhome.

A distribution centre has been established in the greater Toronto area, specifically designed to support this initiative with dedicated inventory and staff. easyhome stores across Canada will continue to support the remaining markets. "We are the only national company with a dedicated staging division - this industry holds considerable potential for us," commented David Ingram.

easyhome Ltd., with 192 stores (including 1 licensed store) is Canada's largest merchandise leasing company and the third largest in North America, offering top quality, brand-name household furnishings, appliances and home electronic products to consumers under weekly or monthly leasing agreements. easyhome Ltd. is listed on the TSX under the symbol 'EH'.

Contact Information

  • easyhome Ltd.
    David Ingram
    President & Chief Executive Officer
    (905) 272-2788
    easyhome Ltd.
    Carla Woolnough
    Staging Manager
    (905) 272-2788 ext 245