easyhome Ltd.

easyhome Ltd.

October 05, 2010 08:00 ET

easyhome Ltd. Announces Appointment of Don Reid to Board of Directors

TORONTO, ONTARIO--(Marketwire - Oct. 5, 2010) - easyhome Ltd. (TSX:EH), Canada's leading merchandise leasing company, today announced the appointment of Don Reid to its Board of Directors. Mr. Reid brings 30 years of business experience to easyhome, following a distinguished career with Loblaw Companies Limited and George Weston Limited.

Most recently Senior Vice President of George Weston and President and CEO of President's Choice Financial, Mr. Reid has held a variety of senior financial and leadership positions with the Weston/Loblaw group, including serving as Chief Financial Officer of both Loblaw and Weston. He led PC Financial to become one of the most popular financial services companies in Canada, with more than 2.5 million customers and over $20 billion in funds managed. He also oversaw its entry into the insurance and telecommunications businesses, and launched the PC Points loyalty program.

"The Board of easyhome is honoured to have such a distinguished colleague join us," said Donald K. Johnson, Chairman of the Board. "Don has a wealth of experience with legendary names in Canadian business. He has stewarded a great retail company through difficult times and helped launch a significant new player in financial services. His insights and expertise will be invaluable to us as we grow our own retail business and expand easyfinancial."

Mr. Reid said, "easyhome is the leader in merchandise leasing in the Canadian market and is poised for new challenges and opportunities as it builds its core Canadian business, its financial services operations and its presence in the United States. I'm looking forward to contributing to the continuing growth of a great Canadian success story."

Mr. Reid holds a B.Sc., M.Sc. and M.B.A. from Queen's University, and was a published scientist and researcher before beginning his career in business. He is currently Vice Chairman of the Nature Conservancy of Canada.

As at September 30, 2010, easyhome Ltd. had 248 stores, including 30 franchised/licensed locations. The Company also operated 58 easyfinancial kiosks within existing easyhome stores.

easyhome Ltd. is Canada's largest merchandise leasing company and the third largest in North America, offering top quality, brand-name household furnishings, appliances and home electronic products to consumers under weekly or monthly leasing agreements through both corporate and franchise stores. In addition, the Company offers a variety of financial services, including loans, prepaid credit cards and cheque cashing through its easyfinancial services business. Easyhome Ltd. is listed on the TSX under the symbol 'EH'.

Contact Information

  • easyhome Ltd.
    David Ingram
    President & Chief Executive Officer
    (905) 272-2788
    easyhome Ltd.
    Steve Goertz
    Senior Vice President & CFO
    (905) 272-2788
    easyhome Ltd.
    Donald K. Johnson
    Chairman of the Board
    (416) 359-4119