SOURCE: Ebenefits Direct, Inc.

July 13, 2007 09:45 ET

eBenefits Direct (EBFD) Subsidiary, L.A. Marketing, Signs Exclusive Marketing Contract With Access Plans USA; Exclusive Contract Provides Access to Multi-Thousand Member Client Base

BOCA RATON, FL--(Marketwire - July 13, 2007) - eBenefits Direct, Inc. (PINKSHEETS: EBFD), an innovative health and life insurance company, announced today that its recently acquired subsidiary, L.A. Marketing Plans (LMP), has signed an exclusive marketing contract with Access Plans USA. Via the described contract, LMP will be provided access to a multi-thousand member client base to stand as the sole marketer of Access Plans USA's "RightHealth" program across the nation.

"As an exclusively contracted marketer for the RightHealth program, LMP will gain substantial market exposure and immediate increases to projected revenues," stated Randy Schleger, President of eBenefits Direct.


The RightHealth association discount program is a membership organization compromised of a multi-thousand member base of families, individuals, employers, and employees. The nationwide association empowers the individual member with the financial clout and protection of a large organization. The RightHealth program provides its members with access to discount pricing on medical services and policies. As a direct benefit of the program, members consequentially receive a multitude of Lifestyle Services as well as additional insured benefits for the member and their family that can potentially save on the out-of-pocket expenses of traditional health care.


eBenefits Direct, Inc. is a nationwide leader in the direct marketing and distribution of a wide range of health and life insurance products to individuals, families and groups. eBenefits Direct, Inc. has revolutionized the way health and life insurance has historically been sold. eBenefits Direct, Inc.'s approach is through many mass distribution areas such as call centers, the internet and massive lead generation programs. eBenefits Direct, Inc. is a fast growing direct response marketing organization and Technology Company. By utilization of its many call centers across the country, it enables an individual to efficiently purchase health and life insurance as well as medical and discount service programs directly from their computer.

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