ECDC Enters Into Alliance With Inteveo to Launch New Social Media Platform With Interactive Multimedia Capabilities

Inteveo CDN and Video Streaming Services to Help Deploy Media Content Globally


ATLANTA, GA--(Marketwired - Jul 9, 2013) - East Coast Diversified Corporation (OTCQB: ECDC), parent, and Inteveo, LLC., a video advertising and monetization and content delivery service provider, today announced that they entered into an alliance to deploy CDN-based video streaming services in support of Vir2o in North America, South America, South East Asia and North/West Africa markets. ECDC deployed a beta version of the Vir2o solution earlier this year and plans on following with a launch of its full version of the site this summer.

With Vir2o's unique social sharing service, users will be able to social shop, co-watch movies or listen to music in real time. "The partnership with Inteveo definitely helps us step up the offering to users with our new VBroadcast services which would allow the live broadcast of events, PPVs, concerts and various shows and business events," stated Monica Benjamin, director of advertising and content management at ECDC.

Inteveo offers top-tier CDN video services with support for high-quality, live video streaming on high-bandwidth networks which will allow users globally to access media content on-demand within the new Vir2o platform. Vir2o offers a highly interactive and engaging approach to social media online. Users are able to connect and interact in real time using its renamed proprietary technology, nVite (previously named JoinMe).

"We are not talking about screen sharing; our technology allows users to actively engage each other with access to files and data during an online social engagement," said Kayode Aladesuyi, chief executive officer of ECDC. "'Boring' will not be a phrase used in connection with what we have developed. We want users to connect and engage each other. Vir2o will offer Web searches, headline news, movies, VMaestro music services, games, shopping and VBroadcast for live events, video streaming and self-help video contents. Businesses and brands will have a highly interactive page set up with showrooms for products, services and video presentation rooms that will allow users to engage and interact with our business users."

"We are excited about our new alliance with Vir2o and providing our state-of-the-art video streaming services as part of their new offering," said Sean Darwish, CEO of Inteveo. "We look forward to seeing their revolutionary social media platform deployed and enjoyed by millions of subscribers worldwide. The engaging capabilities incorporated within the application will create a new level of social media interaction between users."

About East Coast Diversified Corporation (ECDC.QB) -- ECDC is a holding corporation with a diversified group of technology companies. Its business portfolio includes companies offering technology for logistics and asset management, media entertainment, transportation safety and social media applications.

For more information on ECDC and its group of companies, please visit http://www.eastcoastdiversified.com.

About Inteveo, LLC. -- Inteveo is an emerging global technology company that specializes in online interactive video advertising and monetization solutions designed to enable companies worldwide to showcase their products and services directly to hundreds of millions of digital shoppers and social media subscribers. Inteveo's flagship application, DIVE (Dynamic Interactive Video Experience) is the world's first true product placement and video monetization platform capable of automatically transforming videos into fully integrated revenue-generating ads. With DIVE, consumers can order products directly within online videos while enjoying an enhanced shopping experience with instant gratification and no interruptions.

For more information on Inteveo, please visit http://www.inteveo.com.

SAFE HARBOR STATEMENT UNDER THE PRIVATE SECURITIES LITIGATION REFORM ACT OF 1995: The statements contained in this release which are not historical facts are forward-looking statements that are subject to risks and uncertainties that could cause actual results to differ materially from those set forth in or implied by forward-looking statements. These risks and uncertainties include the Company's entry into new commercial businesses, the risk of obtaining financing, recruiting and retaining qualified personnel, and other risks described in the Company's Securities and Exchange Commission filings. The forward-looking statements in this press release speak only as of the date hereof, and the Company disclaims any obligation to provide updates, revisions or amendments to any forward-looking statement to reflect changes in the Company's expectations or future events.

Contact Information:

Media Relations
East Coast Diversified Corporation
770-953-4184
866-503-9316
mediarelations@eastcoastdiversified.com