SOURCE: eCoast

eCoast Appointment setting and demand generation experts

January 21, 2010 09:22 ET

eCoast Announces New Director of Business and Product Development

eCoast Welcomes the Return of Carol Gasses, Director of Business and Product Development

ROCHESTER, NH--(Marketwire - January 21, 2010) - eCoast, a provider of outsourced demand generation and channel program management solutions in the technology industry, is pleased to announce the return of employee Carol Gasses, Director of Business and Product Development.

Gasses, a Business Studies candidate at Southern New Hampshire University, brings over twenty years of sales and marketing experience to eCoast. Prior to rejoining eCoast, Carol was responsible for Microsoft go-to-market initiatives with Aspect Software, a leading global software integrator and unified-communications company based in Chelmsford, Massachusetts.

Gasses first joined eCoast in 2003 and served as Director of Business Development until late 2007. Many employees at eCoast are excited about her return and frequently refer to her as a key player in the company's growth and success despite the downturned economy.

"She played a vital part in establishing and developing top revenue producing accounts. We are happy to have her back," said Will Gibney, Vice President of Sales and Marketing at eCoast.

Gasses is also looking forward to her future at eCoast. "I am thrilled to be back at eCoast and am very impressed with their growth and success," she said. "The volume of business has grown immensely, and I applaud the strides the company has made in establishing a reputable and recognizable brand."

Co-CEO and Chief Sales and Marketing Officer Chris Montgomery is one of many eCoast executives eager to see the impression Gasses has on sales and business development. "She has an enthusiastic presence and is sure to keep our business development team motivated," he said.

Gasses rejoined the eCoast team on January 11, 2010 and works closely with the sales and marketing teams at eCoast to enhance current demand generation programs and roll out new marketing and sales initiatives for 2010. Gasses revealed her plans for the upcoming year at the bi-annual marketing and sales meeting that took place on January 20, 2010.

About eCoast

eCoast is an outsourced sales and channel marketing company focused on creating and executing customized programs that result in a measurable ROI for high technology clients. eCoast's service offerings include appointment setting, marketing outsourcing, channel sales, and inbound marketing.

Contact Information