Contact Information: Contact: Dan Keeney, APR DPK Public Relations 832-467-2904 Email Contact
Ed Schipul Addresses Ad Federation Leaders on Effective Use of the Web
| Source: Schipul - The Web Marketing Company
HOUSTON, TX -- (MARKET WIRE) -- January 22, 2007 -- Ed Schipul, CEO of Schipul - The Web Marketing
Company (www.schipul.com), will share his expertise in Web marketing with
leaders of the region's adverting community. He is scheduled to present
"The Effective Web Site: Is Your Web Presence Helping or Hurting You?" at
the American Advertising Federation (AAF) 10th District Winter Leadership
Conference in Houston on January 26th.
The AAF has a national network of 200 ad clubs across the country,
representing 50,000 professionals in the advertising industry. Schipul will
speak with advertising professionals from Arkansas, Louisiana, Oklahoma and
Texas on how to beef up their Web presence to increase membership, enhance
communications and strengthen online participation.
He will discuss some of the basics of building an effective Web site to
help generate revenue and increase an organization's exposure. Attendees
also will discover how other organizations have used Web technology to aid
in managing information and growing their membership.
"Ad clubs face the same challenges many other associations do -- members
with less time and high demands that the services they want get delivered
to them when and how they want them," Schipul said. "Under these
circumstances, associations must make full use of the Web to facilitate
constant and effective communication, and to deliver services directly to
the desktops of their members."
Schipul - The Web Marketing Company serves associations around the world --
including the Houston Advertising Federation (www.haf.org) -- with its
Tendenci association management software (www.tendenci.com). Using Tendenci
can make an association's Web site an integral part of its operations by
automating many time-consuming functions such as event registration,
membership data management, business directories and job listings.
Schipul's Web marketing presentation begins at 9 a.m. on January 26th. The
conference will be held at the Hilton Houston Post Oak Hotel; 2001 Post Oak
Blvd. Registration information for the three-day conference is available at
http://www.haf.org/en/cev/?82.
About Schipul - The Web Marketing Company
Schipul - The Web Marketing Company developed and builds on the Tendenci®
membership management software. Schipul is based in Houston, and provides
marketing services on the Internet to a variety of service industries in
local, national and international markets. Schipul's clients include Clear
Channel Exhibits, National Pharmacy Technician Association, The Children's
Fund, Wolff Companies and DPK Public Relations. Additional information
about Schipul is available at www.schipul.com and www.tendenci.com.