SOURCE: Eden Rock Communications

Eden Rock Communications

January 06, 2011 09:13 ET

Eden Rock Communications Adds Motorola Executive to Board of Directors

Industry Veteran Bruce Brda to Guide Wireless Optimization Innovators

BOTHELL, WA--(Marketwire - January 6, 2011) - Eden Rock Communications, LLC, a leading innovator of dynamic resource optimization solutions for wireless networks, today announced the appointment of Bruce Brda to its Board of Directors. As senior vice president and general manager of Motorola's Networks business, Brda brings more than 25 years of leadership and business development experience to Eden Rock.

The company has recently launched Eden-NET™, an LTE-Advanced coordinated multi-point (CoMP) scheduling solution that is available now with support for LTE Releases 8, 9 and 10.

"The added network-layer intelligence that Eden Rock's solutions bring to 4G deployments unlocks substantial untapped value for operators," said Brda. "Eden Rock's innovative technologies make this company uniquely poised to contribute to the success of LTE through its unique focus on dynamic resource optimization. I'm excited about the potential of Eden Rock and pleased to offer my guidance through their ongoing growth and development."

Brda currently leads Motorola's global Networks business, which brings to market a full range of wireless networks systems, applications and services. Previous to this role, he gained extensive international sales and marketing experience in Motorola's Mobile Devices business, where he was responsible for annual sales of up to about $13 billion per year. During his leadership tenure, he directly managed the go-to-market function for Greater China, North America and Latin America and also led the Global Sales organization.

Prior to joining Motorola's Mobile Devices business, Brda was vice president of sales and operations for its infrastructure business, where he managed all aspects of Motorola's relationship with Nextel, one of the company's largest customers globally at that time. He also managed Motorola's network business with Sprint. Brda holds a bachelor's of science degree from Southern Illinois University and a master's of science degree from Illinois Institute of Technology.

"Bruce is a recognized leader within the wireless industry and we are delighted to welcome him to our Board," said Chaz Immendorf, president and CEO of Eden Rock Communications. "His experience working with some of the world's leading wireless operators, coupled with his extensive commercial expertise, will complement the strengths and talents of our Board."

About Eden Rock Communications, LLC
Eden Rock Communications is a leading innovator of dynamic resource optimization solutions designed to improve performance, enable heterogeneous deployment paradigms and enhance the value of wireless networks. The company's flagship Eden-NET™ solution is an LTE-Advanced coordinated multi-point (CoMP) scheduling solution that substantially increases network capacity and cell edge performance across LTE base station deployments. Through the dynamic real-time coordination of multi-node resources, Eden-NET has demonstrated benchmark performance metrics that translate to a profound economic benefit for wireless operators. Through its wireless services, Eden Rock's team has experience solving real-world wireless network issues and has established partnerships with leading wireless OEMs. Founded in 2007, the company is headquartered in Bothell, WA and has more than 60 patents pending on the dynamic coordination of radio resource utilization. For more information, visit

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