SOURCE: BPA Worldwide

September 22, 2010 11:56 ET

Editorial Feature: FMJ applies for BPA Worldwide Brand Reach audit

SHELTON, CT--(Marketwire - September 22, 2010) - The FMJ (Facility Management Journal) has applied for Brand Reach membership in BPA Worldwide. The magazine is published by International Facility Management Association (Houston, TX).

BPA will verify multiple media channels for the Facility Management Journal based on business/distribution, demographics and geographic coverage. The magazine will have 12 months to complete its initial audit.

"The strong growth of the FMJ has made it a perfect time to apply for membership with BPA Worldwide," said Advertising Administrator Diana Maldonado. "Our firm commitment to our audience and advertisers will be enhanced by our future membership with BPA."

"We are pleased that the FMJ has applied for membership in BPA Worldwide," said BPA president and CEO Glenn Hansen. "We applaud the publisher for providing advertisers and prospects with the solid assurance of an independent media audit conducted according to our world-respected, uncompromising standards. With a BPA audit, media buyers can be confident that audience claims are accurate, and that they have the verified data that they need to assess a media brand's effectiveness in serving its market."

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