Brookline Public Relations, Inc.

April 28, 2011 09:00 ET

Edo Japan Names Brookline Public Relations Agency of Record

CALGARY, ALBERTA--(Marketwire - April 28, 2011) - Calgary-based Edo Japan (www.edojapan.com) today announced it has selected Brookline Public Relations, one of Canada's leading boutique PR agencies, as its public relations agency of record to further build its brand in Canada.

"Edo Japan has been growing rapidly, and with some exciting milestones on the horizon we couldn't think of a better time to partner with a public relations company to help build our brand awareness in Canada," said Tom Donaldson, President & CEO of Edo Japan. "Brookline Public Relations' experience in franchise relations, their tight-knit relationships with local and regional media, and their fresh and creative approach made them a natural fit for our company."

With respect to the new partnership, Shauna MacDonald, Founder of Brookline Public Relations (www.brooklinepr.com) said, "After several meetings with Edo Japan, we have developed an all-encompassing public relations strategy for the remainder of 2011 that will showcase Edo Japan's accomplishments and help position them as Canada's best quick service restaurant choice."

Edo Japan currently has more than 90 restaurants across Canada and continues to grow. Known for their sweet Teriyaki sauce and delicious food prepared in a traditional Teppan-Style, Edo Japan has proven popular with customers serving more than seven million meals annually, and has become a delicious, healthy and fresh alternative for Canadian consumers.

Brookline will coordinate ongoing public relations efforts for Edo Japan including event management, media relations, issues management, award opportunities and more.

For more information please visit www.brooklinepr.com or www.edojapan.com.

About Edo Japan

Established in 1979 in Calgary, Alberta, Edo Japan was designed to bring the freshness of hot Japanese Teppan-style cooking to commercial shopping centres and food courts across Canada. Offering the highest quality, freshly prepared food in the quick service restaurant industry, Edo Japan has quickly become a popular alternative with more than 90 locations across Canada, and serving more than seven million meals annually. For more information please visit www.edojapan.com.

About Brookline Public Relations

Brookline Public Relations, Inc. is one of Canada's leading boutique public relations agencies with a superior track record for planning and executing award-winning public relations programs. Dedicated to helping organizations build awareness, credibility and strong reputations worldwide, Brookline is different because it delivers public relations campaigns that achieve a balance between strategic planning, creative programming and relentless execution. Brookline is committed to providing both established market leaders and emerging players with the winning combination of fresh, creative, solid and professional campaigns that lead to measurable results and reach new levels of success. For more information please visit www.brooklinepr.com.

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