SOURCE: Effective Control Transport, Inc.

July 16, 2008 14:23 ET

Effective Control Transport Announces the Pilot Project of Cram Technology With Group Robert Inc.

LONGUEUIL, QC--(Marketwire - July 16, 2008) - Effective Control Transport, Inc. (PINKSHEETS: EFFC) (www.econtroltransport.com), a software company which specializes in technology that monitors an operators vigilance and awareness, announced today that they will immediately begin installing and integrating the CRAM technology with Group Robert's fleet and fleet management infrastructure. With over 60 years experience, Group Robert is a Canadian trucking industry leader and operates 1100 trucks as well as has 12 freight terminals in Quebec and Ontario.

"Delivering the first CRAM technology to Group Robert is another major step forward in our commitment to position the CRAM technology as a worldwide standard for driver/operator fatigue and awareness monitoring and detection," said Raphael Huppe, CEO of Effective Control Transport, Inc.

"We are very excited about the opportunities presented by having a real-time fatigue and awareness monitoring system integrated within our fleet of trucks and across our organizations driver management infrastructure," said Claude Robert, CEO of Group Robert. "Ultimately, this is about improving safety and saving lives. The data provided be the CRAM will be invaluable towards increasing fleet safety and driver management."

To learn more about Effective Control Transport, Inc. and the CRAM technology, please visit www.econtroltransport.com.

All statements in this news release that are other than statements of historical facts are forward-looking statements, which contain our current expectations about our future results. Forward-looking statements involve numerous risks and uncertainties. We have attempted to identify any forward-looking statements by using words such as "anticipates," "believes," "could," "expects," "intends," "may," "should" and other similar expressions. Although we believe that the expectations reflected in all of our forward-looking statements are reasonable, we can give no assurance that such expectations will prove to be correct.

A number of factors may affect our future results and may cause those results to differ materially from those indicated in any forward-looking statements made by us or on our behalf. Such factors include our limited operating history; our need for significant capital to finance internal growth as well as strategic acquisitions; our ability to attract and retain key employees and strategic partners; our ability to achieve and maintain profitability; fluctuations in the trading price and volume of our stock; competition from other providers of similar products and services; and other unanticipated future events and conditions.

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