SOURCE: Media City Corp.

August 14, 2007 09:00 ET

Effective Control Trucking LLC Maps Out Plans for Worldwide Service

LONGUEUIL, QC--(Marketwire - August 14, 2007) - Media City Corp. (PINKSHEETS: MCCY) (www.ecnholding.com) President Raphael Huppé is pleased to map out the company's plans for worldwide service.

"Effective Control Trucking LLC is getting ready for worldwide service. The demand for the FOLO system from around the globe has been on a staggering rise," stated Mr.Huppe. "Our technical team has arranged for service providers from around the world to carry the signal for the FOLO System. Our signed-on carrier base includes the list noted below."

Homologated and certified for many carriers internationally:

China Unicom                China
LG Telecom                  Korea
Verizon Puerto Rico         Puerto Rico
Verizon Dominican Republic  Dominican Republic
Iusacell                    Mexico
Telcel                      Mexico
Digitel                     Venezuela
Telefonica                  Peru, Venezuela
Movilnet                    Venezuela
Dalacom                     Kazakhstan
VIVO                        Brazil
Telus                       Canada
Rogers                      Canada

"Now that our carrier base is being firmed up we can proceed to accelerate the sales cycle and move many LOIs to the contract phase," continued Mr.Huppe. "Our rapidly growing cash flow will allow us to expand at an exponential rate allowing us to get significant economies of scale on the production of our system. These economies of scale will reward all our shareholders with higher EPS."

ECN Holding is an information technology firm that has developed fully integrated solutions for trucking and fleet management along with the highest level of technical expertise which enables it to service a wide range of customers, providing tailored solutions. Our system provides customers with real time management tools which are easy to apply and use.

All statements in this news release that are other than statements of historical facts are forward-looking statements, which contain our current expectations about our future results. Forward-looking statements involve numerous risks and uncertainties. We have attempted to identify any forward-looking statements by using words such as "anticipates," "believes," "could," "expects," "intends," "may," "should" and other similar expressions. Although we believe that the expectations reflected in all of our forward-looking statements are reasonable, we can give no assurance that such expectations will prove to be correct.

A number of factors may affect our future results and may cause those results to differ materially from those indicated in any forward-looking statements made by us or on our behalf. Such factors include our limited operating history; our need for significant capital to finance internal growth as well as strategic acquisitions; our ability to attract and retain key employees and strategic partners; our ability to achieve and maintain profitability; fluctuations in the trading price and volume of our stock; competition from other providers of similar products and services; and other unanticipated future events and conditions.

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