SOURCE: Elastic


July 30, 2015 22:00 ET

Elastic Expands Operations Into Asia Pacific and Japan

Former Splunk Executive, Robert Lau, Joins Elastic to Drive Go to Market Across the Region

MOUNTAIN VIEW, CA and AMSTERDAM, THE NETHERLANDS and HONG KONG, CHINA--(Marketwired - Jul 30, 2015) - Elastic, the company behind the popular open source projects Elasticsearch, Logstash, and Kibana, today announces its expansion into Asia Pacific and Japan, with Hong Kong as its strategic headquarters. Robert Lau has also been appointed as the Vice President and General Manager, Asia Pacific and Japan to drive the company's growth and presence across the region and will be based in Hong Kong.

With more than 30 million downloads, Elastic's products have become the standard for search, analytics and logging services, for companies ranging from startups to large global enterprises like Cisco, eBay, Goldman Sachs, Groupon, Netflix and Yelp, which use Elastic's products both on-premise or in the cloud. The startup has employees across sales, engineering, marketing, services, training, and business development in Australia, China, Hong Kong, Japan, Korea, and Singapore.

In his role, Robert will be responsible for overseeing the company's continued growth and rapid expansion across Asia Pacific. Initial momentum in the region includes:

  • A rapidly growing developer community with 3,000+ members across cities including: Auckland, Bangalore, Beijing, Delhi, Melbourne, Osaka, Seoul, Singapore, Sydney, Taipei, Tokyo, and Wellington.

  • An enthusiastic customer, user and partner ecosystem including companies such as: Fujitsu, Haylix, Katana1, Lexer, Movideo, Rozetta Technology, SEEK Ltd, Selera, Sixtree, and Xero, among others.

Robert brings a wealth of international expertise to Elastic with 17 years of experience helping Silicon Valley companies establish their presence across the Asia Pacific region. Most recently, he spent seven years as Splunk's Vice President and General Manager where he built a world-class field organisation and partner ecosystem, and consistently delivered high revenue growth, leading to a successful IPO in 2012. Previously, Robert spent five years at ArcSight (IPO, acquired by HP) and five years at Portal Software (IPO, acquired by Oracle).

"As more companies -- both large enterprises and startups -- across Asia Pacific adopt open source software for their mission critical applications, Elastic is in an unique position to deliver incredible value for search, analytics and logging use cases," said Robert Lau, Elastic Vice President and General Manager, Asia Pacific and Japan. "I am incredibly excited to join the Elastic team and help grow its Asia Pacific ecosystem and community."

"The demand for Elastic's products and subscriptions across Asia Pacific and Japan have grown exponentially over the past 12 months," said Steven Schuurman, Elastic Founder and CEO. "Given Robert's spectacular track record building high-growth companies, I feel we are lucky to have someone like him to lead our go to market and strategy in the region."

About Elastic
Founded in 2012 by the people behind the Elasticsearch and Apache Lucene open source projects, Elastic provides real-time insights and makes massive amounts of structured and unstructured data usable for developers and enterprises. By focusing on scalability, ease-of-use, and ease-of-integration, Elastic's suite of open-source products (Elasticsearch, Logstash, Kibana, Beats) and subscription plugins (Shield, Watcher, Marvel) can be deployed either on-premise or in the cloud with Elastic's Found offering. To date, these products have achieved more than 30 million cumulative downloads and power many of the world's leading mobile, social, consumer and mission critical business applications.

Elastic is backed by Benchmark Capital, Index Ventures, and NEA with headquarters in Amsterdam and Mountain View, California, and offices and employees around the world. To learn more, visit

Contact Information

  • Contact Information
    Amy White
    US: 650-260-5857
    EMEA: +31 20 794 7300