eLayaway, Inc. Expands Technology to Include Mobile-Based Communications and Payment Option

Carbon Credits International, Inc. Chosen to Build and Support Mobile Platform


TALLAHASSEE, FL--(Marketwire - Oct 25, 2012) - eLayaway®, Inc. (OTCBB: ELAY) ("eLayaway" or the "Company"), parent company of DivvyTech, Inc., creators of innovative recurring payment technology solutions, specializing in online layaway services, is pleased to announce a strategic partnership with Carbon Credits International, Inc. (PINKSHEETS: CARN) who, doing business as Text A Day, develops mobile-based technologies. Together the two companies' technology will expand both organizations' market reach and capabilities by enhancing the way they communicate and transact with their customers. This mobile platform will also serve as the foundation for eLayaway's brick & mortar mobile layaway solution that is currently under development.

"eLayaway's market has always favored the mobile platform," said Sergio Pinon, eLayaway's Founder and CEO. "Text A Day's technology makes it easy and affordable to serve our customers' needs and preferences. Efficient and effective communication solutions such as this will have a positive effect on our bottom line."

Previously, consumer communications were limited to emails and messages posted to their password-protected online accounts. Text A Day's technology will empower eLayaway's application with the ability to send immediate order/payment confirmations, increase customer service capabilities and enhance marketing communications. The increase in member interaction will be managed by the application, allowing customer service to focus on sales and support. This will prove especially beneficial during the upcoming holiday shopping season.

"With the resurgence of layaway, this is a very exciting agreement for Carbon Credits International, Inc. As we head into the holiday season, eLayaway's use of our Mobile technology will increase our revenues immediately," said Greg Lambrecht, Carbon Credit International, Inc.'s CEO. "This is the perfect mobile technology product for eLayaway to communicate via test message to their customer base and to facilitate transactions with the mobile device."

About eLayaway, Inc.
eLayaway®, Inc., is a publically-traded (OTCBB: ELAY) American payment and retail technology company headquartered in Tallahassee, Florida. The Company provides the management, administrative, marketing, IT and other pertinent resources for its six subsidiaries; DivvyTech, Inc., eLayaway, Inc., NuVidaPaymentPlan.com, Inc., PlanItPay.com, Inc., Pay4Tix.com, Inc., and PrePayGetaway.com, Inc. For more information, please visit: eLayawayInc.com. Press summary, logos and screenshots available for download at: eLayaway.com/press.

About Carbon Credits International, Inc.
Carbon Credits International, Inc. (www.carboncreditsinternational.com), headquartered in Phoenix, AZ, is a state of the art mobile technology company and full service mobile marketing agency. Doing business as Text A Day, the Company operates a best-in-class mobile commerce and communication platform specifically designed to serve the needs of the non-profit community. Text A Day makes any campaign instantly interactive via the mobile phone. This functionality allows our clients to conduct business transactions, accept donations and engage in targeted communication campaigns with their customers/donors through mobile devices.

Safe Harbor Statement
This report includes forward-looking statements covered by the Private Securities Litigation Reform Act of 1995. Because such statements deal with future events, they are subject to various risks and uncertainties and actual results for the current fiscal year and beyond could differ materially from the Company's current expectations. Forward-looking statements are identified by words such as "anticipates," "projects," "expects," "plans," "intends," "believes," "estimates," "targets," and other similar expressions that indicate trends and future events. Factors that could cause the Company's results to differ materially from those expressed in forward-looking statements include, without limitation, variation in demand and acceptance of the Company's products and services, the frequency, magnitude and timing of any or all raw-material-price changes, general business and economic conditions beyond the Company's control, timing of the completion and integration of acquisitions, the consequences of competitive factors in the marketplace, cost-containment strategies, and the Company's success in attracting and retaining key personnel. Additional information concerning factors that could cause actual results to differ materially from those projected is contained in the Company's filing with The Securities and Exchange Commission. The Company undertakes no obligation to revise or update forward-looking statements as a result of new information since these statements may no longer be accurate or timely.

Contact Information:

Investor Relations Contact:
Howard Gostfrand
American Capital Ventures
(305) 918-7000
info@amcapventures.com
www.amcapventures.com

Media Contact:
Melissa Valido
eLayaway, Inc.
(850) 219-8210 ext 8221
pr@eLayaway.com