SOURCE: Element 21 Golf Co.

April 28, 2008 07:44 ET

Element 21 Fishing Triples Production of the Carrot Stix™ Line of Fishing Rods

TORONTO--(Marketwire - April 28, 2008) - Element 21 Golf Company (OTCBB: ETGF) (FRANKFURT: BJQ), the manufacturer of advanced Scandium Alloy golf and fishing equipment, announced today that April 2008 deliveries of the fishing segment of the company have tripled over its deliveries in January of 2008.

Currently, Element 21 is supplying fishing rods to these major distributors and retailers: West Marine, Cabellas, Simmons, Farris Brothers, Sportsman's Warehouse #151, Pitman Creek, Big Buck Trading Post, Buckey Outdoors, Cedar Creek Tackle, Delos Custom Tackle Shack, Ecommerce Outdoors, Efinger Sporting Goods, Fauntleroy Supply, Flippers, Gable Enterprises, Gradys Great Outdoors, Green Top Sporting Goods, Gene Lockwood, Gunnison Sports, Guns Sporting Goods, H K Gun and Pawn Earnest, Infinite Sports, Legends Outdoor Advantage, Mark's Outdoors, Puglias Sporting Goods, S.O.B. Fishing, Shotgun Sports Supply Co., Susquehanna Fishing Tackle, Tackle Box, Tackle Direct Warehouse, The Bass Shop, The Great Outdoor Store, Wacky Worm, and Woods and Waters Inc.

Heavy consumer demand continues to exceed new capacities, particularly as the new marketing initiatives for the Salt Water Carrot Stix™ series, go nationwide with two programs ("Fishing the Flats" and "Fins and Skins" with Henry Waszczuk) featuring Element 21 Carrot Stix™ and EMC2 Golf equipment.

Element 21 is expanding its retailer commitments based on new production capabilities. Pre-orders are booked only when product is being shipped to the Element 21 distribution centre to avoid late deliveries. Element 21 is working to be EDI (Electronic Data Interchange) ready by or before June 2008, in order to bring on board large US retail chains, and thus grow bigger Carrot Stix™ sales.

"The increased production levels are satisfying only the current distributors. In order to open new accounts and expand the existing accounts, additional production ramp up is underway. The challenges to a) increase production capacity in a very short time period b) maintain ultra tight quality controls, and c) match growth in sales with timely deliveries have been enormous. Processes have been implemented to source raw materials and components, and to train new employees, so that the current delivery obligations are met, and future production continues to increase," commented Dr. Nataliya Hearn, President and CEO of Element 21 Golf Company.

About Element 21 Golf Company:

Element 21 Golf Company develops and markets award winning golf and fishing products made from the Company's next-generation, proprietary Scandium Alloys. Element 21's high performance products deliver dramatic improvements in distance, consistency, accuracy and feel over the most popular products in the US$5.5 billion golf and the US$48 billion international fishing markets.

Originally developed for advanced aeronautics in jet fighters including the MiG, Element 21's patented Scandium Alloys provides the highest strength-to weight ratio of any material currently used in sports -- 25% improvement over Titanium, 40% improvement over Graphite/Epoxy, 52% improvement over Aluminum, 70% improvement over Steel. They also provide unique vibration dampening properties resulting in products with unprecedented feel over competing materials.

Element 21 Golf Company has recently expanded its product line to include fishing equipment that has quickly secured international recognition by winning several top honors at the 2007 ICAST, the world's largest sports fishing trade show.

Forward-Looking Statements.

Statements in this release, other than statements of historical fact, may be regarded, in certain instances, as "forward-looking statements" pursuant to Section 27A of the Securities Act of 1933 and Section 21B of the Securities Exchange Act of 1934, respectively. "Forward-looking statements" are based on expectations, estimates and projections at the time the statements are made, and involve risks and uncertainties which could cause actual results or events to differ materially from those currently anticipated, including but not limited to delays, difficulties, changed strategies, or unanticipated factors or circumstances affecting e21 and its business. A number of these risks and uncertainties are described in Element 21's periodic reports filed with Securities and Exchange Commission. There can be no assurance that such forward-looking statements will ever prove to be accurate and readers should not place undue reliance on any such forward-looking statements contained herein, which speak only as of the date hereof. Element 21 undertakes no obligation to republish revised forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.

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