SOURCE: Elemica


October 22, 2013 10:10 ET

Elemica Showcases New Supply Chain Operating Network at Recent inSIGHT 2013 European Conference

Industry Peers Presented on Enabling Market-Driven Value Networks, Process Improvements, and Supply Chain Technology Trends

EXTON, PA--(Marketwired - Oct 22, 2013) - Elemica, the leading Supply Chain Operating Network provider for the process industries, announces that their recent European Conference inSIGHT 2013 in Wiesbaden, Germany, garnered rave reviews from attending industry executives, primarily due to the broad mix of valuable presentations given and the showcasing of Elemica's entirely new QuickLink Network platform. The new network is designed from the outside-in and is capable of sensing and responding to customer demand, giving meaning to information and insights into actions, garnering efficiencies within complex supply chains. Over 40 process industry companies were represented at the event.

"Attendees at the European inSIGHT Conference were treated to exceptional presentations from industry executives, analysts, thought leaders, and peers, giving them the actionable information they need to drive better performance from their supply chains," said Ed Rusch, Vice President of Corporate Marketing at Elemica. "The knowledge shared covered a wide spectrum of technology, fulfillment, procurement, and logistics opportunities. People were really inspired."

Summaries of presentations include:

  • Supply Chain 2.0 for the Process Industries - Dr. Lazaros Papageorgiou, Center for Process Systems Engineering, Dept. of Chemical Engineering, University College London. Dr. Papageorgiou discussed the increased need for supply chain optimization in design, planning, and scheduling applications. He reviewed four case studies and the benefits of optimization of these networks.

  • Building Shared Solutions for Growth - Ralph Beaujard, Upstream Supply Chain Vice President, Michelin. Ralph shared strategies to create more collaborative supplier relationships which lead directly to improving sales, market share and market reactivity, and reducing inventory and operating costs.

  • Technology Trends Affecting Supply Chains - Arun Samuga, VP of R&D, Elemica. Arun reviewed the schematics of Elemica's new Supply Chain Operating Network (SCON) and discussed key technology trends affecting supply chains, which include Social, Information, Cloud and Mobile. Elemica's SCON model features multiple flavors of standard and custom processes, faster onboarding, easier configuration, reusability, scalability, and flexibility.

  • Creating Market-Driven Value Networks - Lora Cecere, CEO, Supply Chain Insights. Lora gave the current state of supply chain excellence and discussed how to drive corporate performance. Each industry has a different pattern of trade-offs of balancing growth, profitability, cycles, and complexity. She reviewed various process companies and showed how their supply chains performed against their peers, then discussed how to build market-driven value networks.

  • Supply Chain Requirements in a VUCA (Volatility, Uncertainty, Complexity, Ambiguity) World - Robert Blackburn, President Information Services & Supply Chain Operations, BASF. Robert discussed how market trends in chemicals have impact on chemical supply chains. Effectiveness and customer orientation at competitive costs is the key differentiator for successful supply chains. Technologies that help supply chains become more efficient include Business Analytics, Track & Trace, Visibility, and Process Automation & Collaboration.

  • Automation & Process Improvement Strategies - Onno Maliepaard, The Goodyear Tire & Rubber Company. Onno described their eProcurement process and how Goodyear uses business intelligence for process performance optimization and KPIs to drive continuous improvement.

Breakout sessions covering logistics management, network powered sourcing, mass partner on-boarding, and material order variability were given by Elemica technology and product management leaders. Attendees also had the ability to meet with Elemica 'Pros-to-Know' to help answer all their burning supply chain questions. To view the presentations in full, visit:

About Elemica

Elemica's Supply Chain Operating Network is designed to give clients greater control over their global supply chains. Capturing transaction data, across all trading partners, and translating it into actionable information is key to driving value out of the supply chain. By combining powerful SmartLink business process applications with a robust QuickLink Network, Elemica solutions improve operational efficiency, lower costs, and decrease working capital. Founded in 2000, Elemica today processes nearly $230B in annual transactions across more than 6,500 process industry trading partners. Elemica's global operations are headquartered outside Philadelphia and include offices in Amsterdam, Atlanta, Frankfurt, London, Seoul, Singapore, and Tokyo. Clients include BASF, BP, Continental, The Dow Chemical Company, DuPont, The Goodyear Tire & Rubber Company, LANXESS, Michelin, Rhodia, Shell, Sumitomo Chemical, and Yokohama. For more information, visit

Contact Information

  • For More Information Contact:
    Becky Boyd
    (770) 642-2080 x 214
    Email Contact