SOURCE: Eloqua


September 01, 2010 09:00 ET

Eloqua Announces Finalists for the Fourth Annual Markie Awards

Finalists Outpace Peers in Revenue Generation and Marketing Measurement

VIENNA, VA--(Marketwire - September 1, 2010) -  Eloqua, the leader in marketing automation solutions that dramatically accelerate revenue growth, today announced the finalists for its 2010 Markie Awards, which honor outstanding accomplishments in marketing impact and revenue generation. Winners will be announced at the company's Eloqua Experience user conference on October 19th.

Eloqua received a staggering 181 submissions for the 2010 Markies, making the awards one of the fastest growing honors in the marketing industry. Previous winners have included TD Garden, NetApp, and National Instruments. 

According to Joe Payne, CEO, Eloqua, "We are continually impressed by these marketers' tireless focus on results. The 2010 Markie finalists are outpacing their marketing peers in terms of driving revenue growth for their companies. These marketers are without question among the most successful in the world."

The 2010 Markie finalists listed alphabetically in their respective categories are:

Best Customer Lifecycle Program: McAfee, Inc., National Instruments, Zoom Information Inc.

Best Lead Nurturing: Taleo, Vocalocity, Inc.

Best Lead Scoring: Astute Inc., Fluke Networks, NetApp, Inc.

Clean House: Forrester Research, Inc., Nestle Purina Pet Care Company

Downloads to Dollars: Brightcove Inc., SolarWinds Inc., Tableau Software

Event Nirvana: ArcSight, Inc., Sybase, Inc., Thomson Reuters

Extraordinary Email: Balluff, Inc., Equifax Inc., FrontPoint Security

Getting To Know You: Adobe, Tripwire

Integration Innovation: ADP, The Savings Bank Life Insurance Company of Massachusetts (SBLI), Vovici

Marketing and Sales BFF: Bazaarvoice, Inc., Rosetta Stone

Marketing Center Excellence: NetApp, Inc., Penton Media, Inc., VMware, Inc.

Marketing Visionary: Daniel Greenberg, CMO at TrialPay, Kimberley Kelly, Director of Marketing at NIIT (USA), Inc., Amit Varshneya, VP Global Marketing at Hexaware Technologies, Inc.

Most Creative Marketing Campaign: Golden State Warriors, GSMA Limited, Taleo

One View of the Truth: Endeca, Platts, Siemens Product Lifecycle Management Software, Inc.

Revenue Growth: ESI International, Metagenics Inc., National Instruments

Rookie of the Year: Datacap Inc., Dinovite, Inc., Intermec Technologies Corporation

Sales Impact: Fifth Third Bank, NIIT (USA), Inc.

Search to Sales: Eloqua, The Savings Bank Life Insurance Company of Massachusetts (SBLI), Siemens Product Lifecycle Management Software, Inc.

Social Media Innovation: Cross Telecom Corporation, Golden State Warriors, Isilon Systems, Inc.

Social Media Revenue: Center for American Progress, Profiles International, TrialPay

For more background on the Markies and Eloqua Experience, please visit Eloqua's "It's All About Revenue" blog. Join the conversation online with the hashtag #EE10SF.

About Eloqua
Eloqua helps clients dramatically accelerate revenue growth. Eloqua provides powerful business insight to inform marketing and sales decisions today that drive revenue growth tomorrow. The company's mission is to make its customers the fastest growing companies on earth. Thousands of users rely on the power of Eloqua to execute, automate and measure programs that accelerate revenue growth. Eloqua's customers include Adobe, AON, Dow Jones, ADP, Fidelity, Polycom, and National Instruments. The company is headquartered in Vienna, Virginia, with offices in Toronto, London, Singapore and throughout North America. For more information, visit, subscribe to the It's All About Revenue blog, call 866-327-8764, or email

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