SOURCE: Eloqua Corporation

May 14, 2007 10:54 ET

Eloqua Corporation Announces Best Quarter Ever in Q1 2007

Eloqua More Than Doubles Revenue Year Over Year From Q1 2006 and Signs on 36 New Customers

TORONTO -- (MARKET WIRE) -- May 14, 2007 -- Eloqua Corporation, the leading supplier of automated demand generation applications and expertise for business-to-business (B2B) marketers, today announced that its first quarter brought in the highest revenue in the company's history. In Q1 2007, Eloqua more than doubled the amount of revenue it brought in from Q1 2006. The company also closed 111% of its revenue target for the quarter, signed on 36 new customers and announced the Winter 2007 release of the Eloqua Conversion Suite, an integrated demand generation platform for executing, automating and measuring highly effective B2B marketing programs.

"This quarter marked several milestones for Eloqua, including closing significant new customers and bringing in higher than expected revenue," said Joe Payne, CEO of Eloqua. "Customers are quickly finding that the Eloqua Conversion Suite can deliver measurable results in their marketing campaigns and can strengthen their sales and marketing processes. We look forward to further exceeding these results in the year ahead."

Eloqua Conversion Suite -- which is available in the Enterprise, Team and Express versions to meet the needs of businesses from small companies all the way up to the enterprise -- is the industry's leading family of integrated demand generation applications for businesses that expect measurable results from their marketing efforts. An on-demand solution, Eloqua automates and integrates the key sales and marketing functions of email, direct mail, website analytics, campaign analytics and sales force automation to improve the quality and quantity of sales leads, eliminate waste and accelerate the entire selling process.

"Eloqua's experienced team recognizes that to build a truly world-class lead generation and management system, businesses like ours need to invest in people, process and technology," said Douglas Turk, vice president of global marketing and communications of Aon Corporation. "We selected Eloqua not only on the demonstrated success of its demand generation applications, but also for its deployment methodology that applies proven best practices to our unique needs."

Key highlights of Eloqua's first quarter include:

--  Announcing the Winter 2007 release of the Eloqua Conversion Suite. In
    March, Eloqua announced major enhancements to the Eloqua Conversion Suite.
    According to Forrester Research, almost 60% of respondents from software
    and business services organizations ranked reaching the purchase owner
    among their top five marketing pains. With Eloqua's new Winter 2007
    release, more organizations will be able to use information from their
    ongoing interactions to tailor their communications to reach the targeted
    prospect. Enhancements to the Eloqua Conversion Suite include the addition
    of the PrintMail functionality, which gives marketers the ability to design
    and send their direct mail campaigns on the Eloqua platform and coordinate
    these campaigns with their email and Web activities.
--  Signing on 36 new customers, including Aon, SkillSoft and Watchfire.
--  Being named a "Cool Vendor" by Gartner Inc. Eloqua was one of four
    vendors highlighted in Gartner's "Cool Vendors in CRM Marketing and
    Analytics, 2007" report. Gartner defines a cool vendor as a company that
    offers technologies or solutions that are innovative, impactful and
About Eloqua Corporation

Eloqua provides the leading integrated demand generation applications and expertise for executing, automating and measuring highly effective B2B marketing programs. Eloqua drives the entire marketing process from contact to close, while making prospect interest and intent visible at every step. With leading technology backed by expert professional services, Eloqua automates best practices in demand generation for marketers who need to produce a continuous flow of qualified leads for a professional sales force. Eloqua's customers include Sybase, Seagate, Nokia, MySQL, Administaff, Nuance and many other leading B2B marketers. Eloqua Corporation is headquartered in Toronto with offices throughout North America and in London. For more information, please visit or call 866-327-8764.

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