eLoyalty Reaches New Behavioral Analytics(TM) Milestones

LAKE FOREST, IL--(Marketwire - May 6, 2008) - eLoyalty Corporation (NASDAQ: ELOY), a leading enterprise customer relationship management services and solutions company, today announced that it has reached several important milestones associated with the build out of its Behavioral Analytics™ Managed Service. eLoyalty's Behavioral Analytics™ service has surpassed 50 million analyzed calls; 150 million recorded calls and 1,000 servers in its Managed Services infrastructure.

These milestones underscore the continued growth and market acceptance of Behavioral Analytics™ as a Managed Service. The number of analyzed and recorded calls is growing rapidly as eLoyalty continues to add new production clients.

eLoyalty has invested in excess of $25 million in its Behavioral Analytics™ Managed Service. The majority of this investment has been used to build deep competencies in the areas of human behavioral analysis; linguistics and conversational contextualization; complex software; user adoption and business monitoring. Clients leveraging these competencies are able to turn large volumes of previously unstructured customer conversations into actionable business data without having to build new, expensive, specialized skills and competencies.

Highlighting the depth of its investment and expertise, eLoyalty estimates that its Behavioral Analytics™ team has manually analyzed in excess of 200,000 calls in order to create Behavioral Analytics™ algorithms. This extensive commitment has enabled eLoyalty to build a robust, highly accurate, flexible application which is easy to implement and produces highly relevant and actionable business insight.

About eLoyalty

eLoyalty helps its customers achieve breakthrough results with revolutionary analytics and advanced technologies that drive continuous business improvement. With a long track record of delivering proven solutions for many of the Fortune 1000, eLoyalty's offerings include Behavioral Analytics™, Integrated Contact Solutions and Consulting Services, each of which enables focused business transformation.

Contact Information: Contact: eLoyalty Corporation Kelly Conway President and Chief Executive Officer (847) 582-7200