SOURCE: StrongMail

StrongMail

February 09, 2011 08:00 ET

Email Marketing & Customer Engagement Strategies Detailed in Live StrongMail Webinar

Proven Strategies From The Gap, IHG and Other Leading Brands to Showcase Best Practices for Increasing Subscriber Engagement and Deliverability

REDWOOD CITY, CA--(Marketwire - February 9, 2011) - StrongMail, a leading provider of online solutions for email marketing and social media, today announced an upcoming webinar for Fortune 2000 email marketers titled "Breaking Through to the Inbox: Campaigns that Compel Subscribers to Engage." This free webinar is being held on Thursday, February 17, 2011, and will feature a detailed analysis of successful email marketing campaigns from leading brands, including The Gap, IHG (InterContinental Hotels Group), Brookstone, HauteLook and United Airlines.

Getting to the inbox is becoming even more difficult and complicated as ISPs begin looking at subscriber engagement to determine how they route incoming messages. Get ahead of the curve by learning the latest email trends, tools and techniques for boosting subscriber engagement and revenue. Join email experts Kara Trivunovic and Amanda Hinkle for this interactive webinar and get your questions answered in an extensive Q&A session.

Title: "Breaking Through to the Inbox: Campaigns that Compel Subscribers to Engage"
Date: Thursday, February 17, 2011
Time: 11:00am PT / 2:00pm ET
Free Registration: www.strongmail.com/engage

Webinar Topics:

  • How to develop unique and valuable content and offers
  • New creative designs that interest and motivate
  • Ways to incent subscribers to provide preferences
  • How to define and measure subscriber engagement

Speaker:

  • Kara Trivunovic, Senior Director of Strategic Services, StrongMail
  • Amanda Hinkle, Online Marketing Strategist, StrongMail

About StrongMail Systems, Inc.
StrongMail enables marketers to forge meaningful, profitable and long-lasting connections with their customers through email marketing and social media. With our unique combination of technology and services, StrongMail takes a fundamentally different approach to traditional email service providers that offers many distinct advantages. StrongMail's dedicated solutions offer the lowest cost of ownership of any tier-one solution and easily connect with customer data for superior relevancy and performance. StrongMail's email and social CRM agency provides groundbreaking strategic and creative services to help marketers listen, learn, engage and influence best customers. It's these differences that have led Fortune 2000 brands to switch to StrongMail. Learn more at www.strongmail.com or via the links below.

Newsletters: www.strongmail.com/site/subscribe/
Facebook: www.facebook.com/StrongMail
Twitter: www.twitter.com/StrongMail
Blogs: www.strongmail.com/resources/blogs/