SOURCE: PostUp

PostUp

March 31, 2016 10:00 ET

Email Marketing Leader PostUp Expands Leadership Team Following Record Business Growth

200% Increase in Business Growth Allows PostUp to Add New Executives to Drive Product Innovations for Publishing and Media Companies

AUSTIN, TX--(Marketwired - Mar 31, 2016) - PostUp, a leading digital and email marketing solution company, today announced the appointment of four new executives: Patrick Asbra, VP of Sales; Don Johnson, VP of Software Development; James Dillon, VP of Publisher Solutions; and Grant Johnson, Audience Development Director. PostUp is also pleased to report several major company milestones, including a 200 percent increase in new business growth year-over-year, as well as exiting 2016 with 97 percent customer retention rate.

PostUp was also awarded two gold and three silver awards in the 2016 Relevancy Ring ESP Buyer's Guide, released on February 24. The Relevancy Ring report is a quantifiable measurement of email marketing agencies and service providers who are eradicating marketing challenges. This is the second year in a row that PostUp has been recognized with awards in the Relevancy Ring.

"PostUp continually receives rave reviews from clients about their staff, technology platform, service and overall value... Clients love PostUp." -- Relevancy Ring ESP Buyer's Guide 2016.

With more than 20 years in the marketing space, Patrick Asbra comes to PostUp from Epsilon, where he was Director of Digital Sales. Having previously worked at PulsePoint, which was acquired by PostUp in 2005, Asbra will use his knowledge of the company's history to execute new sales, forecasting, hiring, retention, development and training strategies.

As PostUp's VP of Software Development, Don Johnson will be scaling up our software engineering efforts to continue and accelerate on PostUp's track record of releasing industry leading functionality for publishing and media clients. Most recently, Johnson was the VP of Engineering at Khorus where he oversaw the development of their software and engineering team, and prior to that, he was Director of Software Development at PeopleAdmin.

With deep experience scaling teams and businesses in the digital marketing industry, VP of Publisher Solutions James Dillon will be overseeing PostUp's efforts to drive new business growth in the publishing and media markets. Dillon comes from Healthination, where he was VP and GM of Business Development and Video Solutions, and prior to that he served as Sizmek's SVP of Global Publisher Sales.

As Audience Development Director, Grant Johnson will help clients develop their audiences and find email campaign success. His appointment comes on the heels of PostUp's recently launched Audience Development Solution, a full service program specifically designed for publishers and media companies seeking to grow their email audiences and increase consumer engagement. Prior to coming to PostUp, Johnson was Vice President of Strategic Services at ClickMail.

"In 2015, our team surpassed business and sales goals, as shown by our remarkable growth and retention rates," said Tony D'Anna, CEO of PostUp. "Email marketing continues to prove its worth as one of the most effective marketing channels, and steady demand for PostUp's products and services underscores that. We are grateful to our loyal customers and excited about the value these new hires will add to our team as we continue to innovate in the email marketing space, finding new ways to help publishing and media companies effectively target and engage their consumers."

About PostUp
PostUp is the leader in end-to-end email marketing technology, from acquisition and compliance through the customer lifecycle. With a proven services team, award-winning platform, and handpicked partners, PostUp delivers personalized communications that drive engagement and increase revenues. For more information about PostUp, visit postup.com.

Contact Information

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    Cassady Nordeen
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