June 16, 2011 06:00 ET

EmpowHER Launches "Away from the Rays" Sun Protection Resource Page

Acclaimed Women's Health and Wellness Site Offers Free Resources for Protecting Skin From Harmful Rays

SCOTTSDALE, AZ--(Marketwire - Jun 16, 2011) - As summer fast approaches, EmpowHER, an award-winning women's health media company, has launched a free sun protection resource page, containing helpful information on sun exposure, its health effects and the vast array of sun protection options.

According to the World Health Organization, skin cancer accounts for a third of all cancer diagnosed worldwide. Most skin cancers are attributed to over-exposure to natural UV radiation, such as the sun. Exposure to UV radiation can also cause other health issues such as premature aging, eye inflammation and also contributes to cataract development.

To help women make easier and healthier decisions about sun protection, EmpowHER has created a forum with expert tips and advice featuring various products and solutions. EmpowHER's sun protection resource page includes studies on sun defense advancement and tips for keeping skin young and healthy, as well as expert interviews on the best types of sun protection and prevention.

Content on EmpowHER's resource page includes:

Protect Your Skin: How to Avoid Sun Exposure
What Is The Difference Between A Tan And A Burn? - Dr. Holick
Sunscreen Protection from a Pill?

"We must rely on preventative measures to protect ourselves and our families from damaging sun rays," says Michelle King Robson, EmpowHER's Founder, Chairperson and CEO. "To increase awareness and understanding about enjoying the sun in the safest way possible, EmpowHER has created an easy-to-use resource featuring simple summer lifestyle changes that still allow for fun in the summer sun without damaging our most valuable asset -- our health."

About EmpowHER
EmpowHER Media is an award-winning health media company for women. The Company's flagship and Top 5 women's health and wellness site and community -- -- is the home for female health consumers. We call them Chief Health and Wellness Officers of the home. provides visitors access to one of the largest women's health and wellness content libraries on the Web, as well as one of the most active online communities of women discussing their health and wellness issues. Health care professionals, health and wellness marketers, and agency professionals rely on EmpowHER Media for reaching the most influential health and wellness buyer on the Internet -- women. Millions of women visit every year, making it one of the largest and fastest-growing resources dedicated exclusively to women's health and wellness.

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