SOURCE: EmpowHER

EmpowHER

October 10, 2011 13:13 ET

EmpowHER Media Partners With Arizona Bioindustry Association

Top Women's Social Health Company and Leading Bioscience Association Enter Into Digital and Social Media Partnership to Further Expand Important Missions

SCOTTSDALE, AZ--(Marketwire - Oct 10, 2011) - EmpowHER, an award-winning social health company for women, announces today a partnership with the Arizona Bioindustry Association (AZBio), the state's leading trade association for organizations involved in the biosciences. The partnership will provide the EmpowHER.com audience with new digital content showcasing the latest and greatest innovations in healthcare and biotechnology that come as a result of the work of AZBio member organizations. And, will provide AZBio the social health platform to further expand their reach to influential EmpowHER.com audience.

"AZBio combines business and bioscience underpinned by a vibrant community that engages, connects and collaborates to propel the state of Arizona forward in the healthcare and health information fields," says Michelle King Robson, EmpowHER's founder, chairman and CEO. "Our collaboration with AZBio allows us to leverage our leading social health platform to further advance the mission of the two companies as well as provide new and interesting bio-tech related content to our audience."

According to Battelle, there are 841 bioscience-related firms in Arizona, all contributing to better healthcare for the state. Arizona BioBasics says, "Biosciences offer local access to the latest medical discoveries, diagnoses, and treatments, and top healthcare practitioners. This is important to every state, but especially Arizona, where a fast-growing population presents medical-manpower challenges but also opportunities to pioneer new modes of treatment, especially through personalized medicine."

With content provided by AZBio, EmpowHER.com will give its community members easy access to information about exciting bioscience innovations that can have a direct effect on their personal healthcare and wellbeing. These advancements have worldwide implications and include a range of impressive scientific feats, from the first totally artificial heart to new innovations in 3D cell imagery that can help physicians to better diagnose patients and research cures.

"Partnering with a credible, mission-aligned company such as EmpowHER only further enhances and accelerates our mission to propel the state of Arizona forward faster in the healthcare and health information fields," says AZBio President and CEO Joan Koerber-Walker. "EmpowHER helps spread our message via their social health platform to millions of influential visitors that visit their site each year."

EmpowHER and AZBio will officially enter into their new partnership next week at the AZBio Awards and Expo, taking place on October 13 and 14 at the Sheraton Wild Horse Pass Resort & Spa in Chandler, AZ. EmpowHER will act as the official digital and social media partner, helping to document and leverage the event via digital video production and social media promotion. Viewers can access updates, videos and social media posts from the event through EmpowHER here.

About EmpowHER
EmpowHER Media is an award-winning, HON-certified, social health company for women. The Company's flagship and Top 5 women's health and wellness site and community - EmpowHER.com - is the home for female health consumers. We call them Chief Health and Wellness Officers of the home. EmpowHER.com provides visitors access to one of the largest women's health and wellness content libraries on the Web, as well as one of the most active online communities of women discussing their health and wellness issues. Health care professionals, health and wellness marketers, and agency professionals rely on EmpowHER Media for reaching the most influential health and wellness buyer on the Internet -- women. Millions of women visit EmpowHER.com every year, making it one of the largest and fastest-growing resources dedicated exclusively to women's health and wellness.

About AZBio
AZBio -- The Arizona BioIndustry Association -- is comprised of member organizations in business, research, government, and other professions involved in biosciences. AZBio supports the members of the Arizona bioscience community by providing access to the key resources, connections, and information that support their ability to Connect, Collaborate, Innovate and Succeed thus supporting the growth of a thriving economic ecosystem for Arizona's Bioscience Industry. Websites: www.AZBio.org www.AZBioExpo.com

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