SOURCE: Encover


September 29, 2009 09:00 ET

Encover Announces Appointment of New Chief Solutions Officer Lawrence Baisch

MOUNTAIN VIEW, CA--(Marketwire - September 29, 2009) - Encover®, Inc., a leading provider of solutions for enabling manufacturers and their channel partners to maximize revenues from service and subscription contracts, today announced the appointment of Lawrence R. Baisch as Chief Solutions Officer. In his new role, Mr. Baisch is responsible for the development of solutions that increase the efficiency of clients' sales and service operations.

Lawrence brings twenty-five years of expertise in corporate strategy, business development and information technology resource management to Encover. For the past eight years, he has led Luminous Systems, a company focused on the delivery of performance management solutions to clients in the healthcare, government and education sectors. Prior to founding Luminous, Mr. Baisch spent three years as Vice President of Product Development with MedChannel, Inc. a software development firm which marketed contract management and supply chain visibility applications to the healthcare industry. Prior to MedChannel, he held the position of Vice President, Technology Strategy at Wells Fargo & Co. In this role, Lawrence was responsible for IT solutions which enabled key initiatives such as the enterprise-level integration of distribution channels and the management of 360 degree views of customer information. Prior to Wells Fargo, he spent eight years as a Senior Financial Analyst for the First National Bank of Boston where his team specialized in supporting the bank's technology and telecommunications lending operations. Clients that Lawrence has worked with include: Oracle Corporation, Cardinal Health, Memorial Hermann Health System, The Michigan Association of Public School Academies, Transamerica Corporation, The State of Michigan and The University of Edinburgh.

Mr. Baisch holds a B.A. from Michigan State University, as well as M.S. and M.B.A. Degrees from Rensselaer Polytechnic Institute.

"Lawrence's vast experience in developing customer-driven solutions for small to large global enterprises will help Encover and its clients identify strategic opportunities and design and implement systems to cost effectively expand their business. Lawrence will be responsible for developing our suite of end-to-end solutions to address the needs of our customers across the entire service contract life-cycle," said John Vitalie, President and CEO of Encover. "As a company we are committed to achieving the highest levels of customer satisfaction in our industry. Under Lawrence's leadership we will combine our customer-centric approach to developing products with our professional services to take a big step towards becoming the industry standard for delivering service contract solutions. By focusing on our customer's needs, we will continue to pick-up momentum and grow rapidly."

"Encover is uniquely positioned to enable customers to achieve significant improvement in sales and service performance," said Lawrence Baisch. "I am very pleased to be joining the Encover team as we continue to provide solutions which expand our customers' global businesses."

About Encover, Inc.

Encover collaborates with enterprise clients and their channel partners to generate new revenues and increase profit margins by identifying and addressing 100% of the sales opportunities available from their existing customers. Encover's modular technology platform, telesales services and consulting offerings, coupled with our analytical capabilities enable our customers to act on the insight into customer buying patterns, and convert that intelligence into revenues. Encover is a global provider of technology and services, managing millions of transactions with customers and channel partners in over 40 countries.

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