AskMeNow Inc.
OTC Bulletin Board : AKMN

AskMeNow Inc.

February 20, 2007 09:03 ET

Encyclopaedia Britannica Selects AskMeNow to Launch Mobile Encyclopedia

IRVINE, CA and CHICAGO, IL--(CCNMatthews - February 20, 2007) - AskMeNow Inc. (OTCBB: AKMN), a leader in intelligent mobile search, and Encyclopaedia Britannica, Inc., a worldwide leader in reference and educational publishing, today announced the launch of a mobile encyclopedia. Users can now access one of the most respected reference sources through a simple text message to ASKME (27563).

Virtually any customer of a mobile carrier can now text in a query on information covered by Britannica Concise Encyclopedia, and AskMeNow will search more than 28,000 Britannica articles to return results within moments. Users can also signup to receive Britannica Mobile Dailies, daily topical features sent directly to their mobile phones free of charge via AskMeNow, such as Biography of the Day, Quote of the Day, and This Day in History.

"People today want answers and information when they're on the go -- on the train, in a restaurant or just walking down the street talking to a friend," said Dan Smith, a senior vice president with Encyclopaedia Britannica. "AskMeNow lets people learn whenever it's convenient for them and helps us give them answers whenever questions come up."

A leader in digital publishing for more than 25 years, Encyclopaedia Britannica will promote the service on the home page of its popular website located at www.britannica.com. AskMeNow will also promote the Britannica Mobile Dailies on its home page as well as in the answers sent to its mutual customers.

"AskMeNow remains committed to providing the world's most outstanding mobile content," said Darryl Cohen, AskMeNow CEO. "AskMeNow is providing a world of information by offering mobile access to one of the most comprehensive and respected references."

Customers will have also have access to the full suite of AskMeNow services, which provides direct answers to virtually any question including 411, Weather, Directions, Sports Scores, Flights & Hotels, Horoscopes, Stock Quotes, Movie Times & Theatres, News, Trivia and more.

Customers can receive the Britannica Mobile Dailies by registering at www.britannica.com, www.AskMeNow.com or by texting a promotion code to ASKME (27563).

About Encyclopaedia Britannica

Encyclopaedia Britannica, Inc. (www.britannica.com) is a leader in reference and education publishing whose products can be found in many media, from the Internet to cell phones to books. A pioneer in electronic publishing since the early 1980s, the company still publishes the 32-volume Encyclopaedia Britannica, along with services such as Britannica Online School Edition and new printed products such as Britannica Student Encyclopedia, available for purchase at Britannica's online store (store.britannica.com). Britannica's editorial operation is overseen by some of the world's most distinguished scholars, several of them Nobel laureates. The company makes its headquarters in Chicago.

About AskMeNow

AskMeNow is the easiest, most convenient way to access information on the Internet or from local content from your cell phone or mobile PDA device. The first mobile lifestyle network, AskMeNow utilizes its proprietary technology to offer a natural language based interaction and dynamic content provision platform designed for simple and quick information retrieval. The Company generates revenues through per usage fees and one to one contextual mobile advertising sponsorships. AskMeNow launched officially in November 2005. The Company is based in Irvine, California. Please visit www.askmenow.com for more information.

Forward-Looking Statements

This press release contains certain statements which are not historical or current fact and constitute forward-looking statements within the meaning of such term in Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These forward-looking statements include "this partnership will continue our success in building recurring revenue from a significant database of customers who receive daily content through the AskMeNow SMS code." Such forward-looking statements involve known and unknown risks, uncertainties and other factors that could cause the actual financial or operating results of the Company or AskMeNow to be materially different from the historical results or from any future results expressed or implied by such forward-looking statements. Such forward looking statements are based on our best estimates of future results, performance or achievements, based on current conditions and the most recent results of the Company and AskMeNow. In addition to statements which explicitly describe such risks and uncertainties, readers are urged to consider statements labeled with the terms may, will, potential, opportunity, belies, belier, expects, intends, estimates, anticipates or plans to be which are uncertain and forward-looking. The forward-looking statements contained herein are also subject generally to other risks and uncertainties that are described from time to time in the Company's reports and registration statements filed with the Securities and Exchange Commission.

Contact Information

  • AskMeNow Media Relations
    Michael Raisanen
    Attention PR
    michael@attentionpr.com
    (P): 212.204.9209
    or
    AskMeNow Investor Relations
    Matt Bloom
    CJB Group Inc.
    (P): 561.544.4950
    or
    Encyclopaedia Britannica, Inc.
    Tom Panelas
    312-347-7309
    tpanelas@us.britannica.com