SOURCE: PopSleuth

PopSleuth

November 19, 2014 15:55 ET

Endorfyn, the Personal Entertainment Engine, Helps Fans Easily Discover New Concerts, Shows, Books, Albums and More

Delivers a Completely Customized Experience for People Who Know What They Like

CAMBRIDGE, MA--(Marketwired - Nov 19, 2014) - PopSleuth, a team of veteran media and technology entrepreneurs, today announced the debut of Endorfyn, a personal tool for people who know what they want. Endorfyn goes beyond search and ordinary recommendation engines, creating a "noise-free" feed of new content from the artists you like. It uses a proprietary combination of machine learning and Big Data to help fans find new books, movies, TV shows, music, event tickets and more. Previously available by invitation only, Endorfyn is now open to everyone.

Endorfyn works with the Internet's leading media services, including Amazon, iTunes, Spotify, Hulu, Netflix, Vudu, HBO GO, YouTube, and many others to provide a single source for new products. Even the leading search engines, like Google, don't immediately offer new content. Relevant new content can be buried or too far down for casual searchers to find. Endorfyn pulls only the latest content from, with, and about specific artists and topics, directly from media sources. Endorfyn is clutter-free, serving up just the relevant media with no ads.

"Endorfyn helps fans cut through the noise and immediately enjoy the latest movie with their favorite actor. Endorfyn helps them score tickets to their favorite band or get their favorite author's latest book. Or, maybe there's a new book out on a beloved movie; you wouldn't think to search for this," said Andreas Randow, CEO of PopSleuth. "Unlike traditional recommendation engines, you select the subject. The results are not based on what your friends Like, or algorithmic 'guesses'."

"Endorfyn might change my media habits forever," said Endorfyn user Tom Snyder, award-winning TV writer and renowned producer, perhaps best known for using "Squigglevision" in creating the animated TV show Dr. Katz, Professional Therapist. "I need more recommendations like I need the flu."

Likeables Allow Marketers to Connect Directly With Super Fans

Endorfyn also offers Likeables, which are a visual directory dedicated to the most popular musicians, actors, authors, TV shows and more. According to Marin Orlosky, the Endorfyn outreach manager and content curator, "The content team adds the world's biggest stars and celebrities, almost 300 at last count, to make it easy for fans to get up to speed quickly." Likeables pull content directly from select media partners of PopSleuth and allow users to go directly to that content, whether it is a movie, a concert or a book.

Endorfyn works with Ticket Evolution to provide fans with access to tickets for live events. "Endorfyn is working with the same secure and easy-to-use ticketing platform as Orbitz, Cheaptickets.com, Applauze and many more," said Joe Frohnhoefer, partner success manager at Ticket Evolution. "As one of the world's largest ticket aggregators, our mission is to create a more seamless ticket buying experience and Endorfyn does just that by helping fans cut through the noise to find what they like."

About PopSleuth, Inc.

PopSleuth, Inc., the creator of Endorfyn, is comprised of a team of veteran media and technology entrepreneurs driven by a singular vision of a world where technology works for consumers to enhance their lifestyles -- rather than consumers having to work at technology. PopSleuth helps people easily track anything and everything that interests them -- from arts and entertainment, to fashion, sports, food and restaurants, to video games or high art -- and find anything they like, all from one unified user interface. Read the Endorfyn Manifesto, also available in a vegan edition.

Contact Information

  • Media Contact:
    Bobbie Carlton
    Carlton PR & Marketing
    Email Contact
    781-718-7619